Cindy Wallace, Cmp, Cmm, Pmp Email and Phone Number
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After college I came to realize that the meetings and events industry was a career option for me. What inspired me to pursue this career is that every event and client is different, and the challenge of solving client needs and meeting urgent deadlines adds excitement to my life and keeps me on my toes. What I really love about my current role is that I get to use my strategic acumen and strong project management skills to assist our leadership team with developing and communicating strategic initiatives executing project, and implementing plans. I’m dedicated to the collective success of our team, our hospitality partners, and our clients. And, I am fiercely committed to process improvements, sustainable operations, and staff development. By working with city, county, regional government, Travel Portland, Travel Oregon, local venues, transportation providers, lodging facilities, security firms, tradeshow directors, DMCs, third party planners, and other stakeholders, I guide my teams into creating memorable meeting and event experiences that are the fruition of our collaborative partnerships.Like the city we are located in, OCC is never satisfied in our pursuit of excellence. This exemplifies the variety of businesses and clients seeking out Portland right now, and how we have enabled and supported that growth by providing the most modern amenities, pioneering leadership in sustainable practices, and committing to the best customer service.
Oregon Convention Center
View- Website:
- oregoncc.org
- Employees:
- 103
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Senior Director Of Strategy And Business DevelopmentOregon Convention CenterPortland, Or, Us
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Senior Director Of Strategy & Business DevelopmentOregon Convention Center May 2023 - PresentPortland, Oregon, Us
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Director Of Strategy & Business DevelopmentOregon Convention Center Oct 2020 - Apr 2023Portland, Oregon, UsThe Director of Strategy and Business Development is responsible for strategic and tactical leadership, management and oversight of three distinct and complimentary departments at OCC:• Sales and Marketing – Ensure OCC and Travel Portland efforts are strategically aligned and maximizing convention sales outcomes for the OCC and its stakeholders, as well as overseeing marketing, relationship development, and sales efforts for local meetings and consumer shows.• Event Services – Oversee this department and ensure OCC delivers exceptional services to clients as they plan and hold events. • Guest Experience – Ensure OCC delivers first-rate experiences to individuals attending events, including ticketing, parking, admissions, reception office and event reception.This position will assist the Executive Director and OCC's leadership team with developing and communicating strategic initiatives, executing projects and implementing plans.
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Director Of Sales And MarketingOregon Convention Center Aug 2018 - Oct 2020Portland, Oregon, Us
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Director Of SalesOregon Convention Center Mar 2016 - Aug 2018Portland, Oregon, UsBeing in a position where I can influence the direction of sales initiatives and market positioning, I enjoy being a driver that exceeds the organizational goals. I was promoted into this senior role based on local market expertise, existing strong community partnerships, and a vision that has developed high-performing teams. Currently, I supervise 6 staff, oversee $4 million annual budget, and 500+ events per year that pass through our doors. I also direct annual sales goal setting, establish new initiatives, act as escalation point for client issues, produce monthly sales reports, design recommendations for capital investments, represent facility to different stakeholder communities, and plan staff development activities. Top Contributions:++++++++++++++* Fueled 9 out of 12 best revenue-generating months in history of facility.* Coached team member to land high-volume city-wide convention which had been courted for 15+ years.* Deployed remote personal devices to sales team to ensure they were accessible and responsive to client inquiries and issues.* Acted as technology champion to improve workflow efficiency through use of Cloud computing, electronic records management, electronic signatures, and web conferencing. * Scheduled regular team training sessions on service, technology, and software to ensure adoption and consistent use.
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Assistant Director Of SalesOregon Convention Center Oct 2014 - Feb 2016Portland, Oregon, UsI was rehired to this facility based on my previous leadership and sales production excellence. Specifically tapped by senior management in recognition for my direct problem-solving approaches, I jumped in to take a deep dive on providing process improvements. Additionally, I handled the responsibility of managing sales team during the director of sales position vacancy. My biggest takeaway from being in this role was managing a team; I found that I really enjoyed watching staff grow and the facility achieve targeted goals. Top Contributions:++++++++++++++* Positioned facility to gain $1 million in new revenues over 20 years by transforming previous customer cell phone service complaint into revenue-generating activity; partnered with top 3 cell carriers to have micro towers installed inside facility to provide better service while earning facility affiliate revenues for data consumed by users.
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Member VolunteerMeeting Professionals International Sep 2001 - PresentDallas, Texas, UsOver the last 18 years I've served as VP Education (twice), VP Administration, Director of Member Care, VP Finance and as Chair of the following committees; Program Committee, Awards Committee, Finance Committee, Strategic Alliance & Fundraising Committee, Nominations Committee, Volunteer Recruitment Committee and Membership Committee. -
Anti-Human Trafficking Committee ChairMeeting Professionals International Jan 2020 - Jan 2023Dallas, Texas, Us
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Immediate Past PresidentMeeting Professionals International Jul 2011 - Jun 2012Dallas, Texas, Us
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PresidentMeeting Professionals International Jul 2010 - Jun 2011Dallas, Texas, Us
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President ElectMeeting Professionals International Jul 2009 - Jun 2010Dallas, Texas, Us
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Senior Account ExecutiveOpus Events Agency May 2012 - Oct 2014Beaverton, Oregon, UsIn this role, I learned a lot about how a third party agency works, and clearly saw the difference between how corporate and non-profit clients operate. Because this company was always on the cutting edge of technology, I capitalized on my thirst for achieving efficiency and improving work flows to hone my productivity levels.Individually, I managed accounts that achieved $600,000+ in revenue annually, provided interface between company and client and program teams, and oversaw budget accountability for company and customers.Top Contributions:++++++++++++++* Rescued $5 million client from going to competitor by ramping up customer service, adding frequent touch points, and building ongoing dialog to better understand unique needs of customer.* Captured new clients that delivered $1 million in new revenues; researched prospects to uncover potential clients had large event portfolios. -
Sales ManagerOregon Convention Center Jan 2005 - May 2012Portland, Oregon, UsDuring my time as a sales manager at the Oregon Convention Center, I regularly hit my team revenue goal of $3.3 million. I did this by being the "face" of the organization to clients, and represented the facility and Portland at national conferences and tradeshows.Specifically, I grew sales in the following markets; Corporate, Social, Education, Environmental and Government by planning and participating in sales blitzes, site tours, appreciation receptions, VIP events, and familiarization tours.
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Senior Sales Manager. AramarkOregon Convention Center Aug 2003 - Dec 2004Portland, Oregon, UsIn this role, I directed catering sales by forecasting $7.2 million revenue budget and setting goals; my regular annual contribution was $3.3 million bookings. Client needs always came first, so I attentively listened to clients and coordinated all food / beverage details for conventions, trade shows, business meetings and social events. As the client's main onsite contact, I ensured that all events ran smoothly and met client expectations.
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Director Of Catering SalesAramark Expo Center Nov 2002 - Aug 2003Generated $500,000 selling space, catering, and concession service sales by promoting and marketing the Expo Center by networking, cold calls, business meetings, facility tours, and mailings. This involved developing, tracking, and monitoring our annual $35,000 marketing budget. In this position, I also orchestrated event pre-planning details for galas, trade shows, public shows, and local events in tandem with clients, which also required timely distribution of event information via event order contracts to make sure all facility staff were on the same page. Another thing I did to ensure smooth operations was to introduce customers to operations staff so they felt supported during their event. While actually onsite with events, I managed on-site teams including vendors, volunteers, and association personnel.
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Sales And Event ManagerPortland Spirit Apr 1999 - Nov 2002This job fired me up and I regularly produced $600,000 in annual sales, and even exceeded my individual sales goal by $100,000. My tasks involved managing details of corporate and private events, facilitating event programs, and assigning staff duties. Additionally, I planned transportation, decorations, menu, bar, entertainment, security, staffing, and event timelines to assist our clientele with having the best possible event experience.Other responsibilities included preparing written proposals and contracts, invoicing and collecting deposits and final payments, conducting on-site tours of multiple venues, creating, selling, and organizing promotional events with radio / television stations, and planning and coordinating company's exhibit at major area annual bridal show to highlight our product as desired wedding location.
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PlannerEducational Travel Services Apr 1997 - Dec 1998
Cindy Wallace, Cmp, Cmm, Pmp Skills
Cindy Wallace, Cmp, Cmm, Pmp Education Details
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Oregon State UniversitySpeech Communications
Frequently Asked Questions about Cindy Wallace, Cmp, Cmm, Pmp
What company does Cindy Wallace, Cmp, Cmm, Pmp work for?
Cindy Wallace, Cmp, Cmm, Pmp works for Oregon Convention Center
What is Cindy Wallace, Cmp, Cmm, Pmp's role at the current company?
Cindy Wallace, Cmp, Cmm, Pmp's current role is Senior Director of Strategy and Business Development.
What is Cindy Wallace, Cmp, Cmm, Pmp's email address?
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Cindy Wallace, Cmp, Cmm, Pmp's direct phone number is +197156*****
What schools did Cindy Wallace, Cmp, Cmm, Pmp attend?
Cindy Wallace, Cmp, Cmm, Pmp attended Oregon State University.
What are some of Cindy Wallace, Cmp, Cmm, Pmp's interests?
Cindy Wallace, Cmp, Cmm, Pmp has interest in Green Meetings, Planning, Event Sales, Events, Seminars, Trade Shows, Health, Conventions, Education, Environment.
What skills is Cindy Wallace, Cmp, Cmm, Pmp known for?
Cindy Wallace, Cmp, Cmm, Pmp has skills like Event Management, Trade Shows, Event Planning, Hospitality, Sales, Meeting Planning, Account Management, Marketing, Corporate Events, Sales Management, Tourism, Strategic Planning.
Who are Cindy Wallace, Cmp, Cmm, Pmp's colleagues?
Cindy Wallace, Cmp, Cmm, Pmp's colleagues are Amy Fitzpatrick, Lisa Strong, Cmp, Tim Weedeman, Jouline Trotic, Cvp, Cmp, Matt Pizzuti, Katie O'toole, Anjanette Merriweather.
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