Mario Cisneros Email & Phone Number

Irvine, California, Us

Costa Mesa, Ca, Us

• Responsible for forecasting, reporting, budgeting and strategic planning of Direct to Consumer business• Successfully developed models and ad-hoc analysis in support of revenue budget forecasting of $600M+• Partnered effectively with Online Marketing and Broadcast team to accurately forecast and track $200M+ in marketing spend• Developed persistency and ROI model that steered business decisions and lead to a 20% decrease in membership acquisition cost• Created scorecard tools that allowed the organization to understand and monitor performance KPIs• Managed FP&A rotational employees, including the development of learning goals and objectives, performance feedback and mentoring• Delivered various reports and analysis to Business Unit President that assisted in tracking metrics pertaining to changes in the business and identify early performance trends• Partnered with Marketing team to implement a 10% cost savings in Variable and G&A spend• Winner of FY15 H1 Financial Flyer Award, awarded by senior leaders and nominated by peers

• Responsible for opening and operating quick service restaurant• Designed and developed company brand, i.e. restaurant logo, menu, advertising and website• Responsible for every day operations as well as staffing, training, cost control and vendor relations• Recruited, hired, supervised, scheduled and motivated staff of 30+ employees • Accountable for budgeting and forecasting revenue on monthly and yearly basis• Maintained expenses below budget through accurate planning, waste reduction and cost-effective operating procedures • Ran bi-weekly store meetings for both front and back of house employees