Chris Brook, Msc Email & Phone Number

United Kingdom

Berkshire

• As an Area Director for Barclays he was ultimately responsible for the achievement of stretching commercial objectives from all aspects of personal and business banking achieved through enhancing customer advocacy via.
• Strategic and change implementation of various national projects, including, Branch transformation, client retention, digital engagement, automated self service and colleague empowerment.
• Networking with local business and MP’s to enhance the brand of Barclays, create business development opportunities and be the face of Barclays in the local community.
• Lead a team of c300 colleagues to achieve objectives across the Customer, Citizenship, Commercial and Colleague agendas.
• Full accountability via a balanced business scorecard as to the overall performance of the Area -finishing in the top 25 in every year of my tenure.
• Personally responsible for adherence to budgets ensuring all costs are appropriate and operational excellence is constantly improved.

Berkshire

• Full accountability via a balanced business of the retail (personal) branches
• Ensure training and personal interaction focuses on developing colleagues.
• Responsible for the growth of debit and credit balances c £2.5bn achieved through sustainable organic and business development activities.
• Coach / mentor colleagues, often remotely to ensure a consistent and improving level of service whilst achieving stretching commercial targets resulting in an increase in market share.
• Training and development of colleagues to become outstanding ambassadors of Barclays.