Christopher Lee Email & Phone Number

Saint Louis, Missouri, US

Over a 4 year period and during the toughest macroeconomic environment of my lifetime I... →10x'd revenue for the top D2C female swimwear brand in the US.→Built and lead a team of amazing individuals and talented professionals.→Worked for founders that cared for me first as a person, secondly as a business partner, thirdly as an employee.I am grateful for.

Chicago, IL, US

• Migrated the paid acquisition portfolio away from 95% paid social to combat rising CPM’s and CPA’s. Diversifying the portfolio towards paid search, influencer, sponsored content, direct mail, and email resulting in a.
• Launched Influencer channel from the ground up from, scaling the channel to account for 33% of spend and 20% of total customers
• Identified conversion friction on the homepage and conversion flow. Wireframed, coordinated design, and implemented testing (using VWO) of new versions of the homepage and registration flow resulting in winning.
• Implemented new Google Analytics tracking methodology, created calculated metrics to facilitate UX optimizations towards reducing the reg flow abandonment rate, implemented proper funnel visualizations to identify exit.
• Led UX and CRO initiatives.
• Developed CRM strategy and onboard a new ESP. Redefined the strategy for owned audiences.

Chicago, Illinois, US

Strategic and tactical ownership of all customer acquisition efforts including Paid Social, Influencer Marketing, Paid Search, Display, Content Marketing, Affiliate, and Direct Mail. Focus was on growing the acquisition portfolio and rapidly increasing the subscriber base as well as brand building. Managed multi-million dollar acquisition budget to 100%.

Chicago, IL, US

I lead a team of data driven marketers focused on all paid marketing initiatives geared primarily towards subscriber acquisition, LTV analysis, payback optimizations and revenue forecasting. We don’t claim to be data driven, we are data driven. SQL sessions daily are mandatory and we prefer to live in Redshift vs farm out our data needs internally or.

Chicago, IL, US

- Work with email agency and business development to define and build target audiences for email promotions- Handle ad-hoc requests for data analysis from various departments- Serve as the BI suite owner, handling new requests for dashboards, reports and data extracts.- Help identify and correct data quality issues.- Help assemble campaign-level.

Chicago, Illinois, US

Work closely with search marketing team and online marketing manager to keep Sittercity in the leading role (positions 1-3) in all relevant search venues (Google//Bing)Implementation lead on multi-channel (online, and offline) marketing initiatives including similar audience targeting partnerships, ad network agency relationships, and all remarketing.

Chicago, Illinois, US