Christian Zhong Email & Phone Number

London, GB

London, England, United Kingdom

www.rt-intl.comOur aim is to expand RELX products to the UK market and extending to the EU.Founded in 2017, RELX (pronounced 'relax') is a technology company engaged in the development, design, and sale of e-cigarettes around the world.Aimed at accelerating the displacement of traditional cigarette consumption, ELX was created to serve the needs of.

London, England, United Kingdom

www.rt-intl.comOur aim is to expand RELX products to the UK market and extending to the EU.Founded in 2017, RELX (pronounced 'relax') is a technology company engaged in the development, design, and sale of e-cigarettes around the world.Aimed at accelerating the displacement of traditional cigarette consumption, ELX was created to serve the needs of.

London, England, United Kingdom

www.onebubble.comONE BUBBLE is UK's leading DIY bubble tea company for anywhere and anytime.ONE BUBBLE has everything you need to make delicious homemade bubble tea. If you love bubble tea and are looking for a make your own bubble tea kit, this is the place!Join over 60,000 Bubblers (that's what we call our lovely customers!) making yummy bubble tea with.

London, United Kingdom & Shanghai, China

www.upswing.storeUpswing was introduced in 2021 to give the world a much needed uptick.Our aim was to create products that keep you happy, social, and upbeat, while upholding your overall health and productivity.With Upswing, you can enjoy a few drinks with friends, and wake up feeling uplifted.So, uproot your worries and join the feel-good upheaval.Upswing.

London, United Kingdom & Shanghai, China

www.gowisely.co.ukFounded in 2020, Wisely is a business solution platform that provides branding and sales-channel services to internationally expanding businesses.From London to Shanghai, our team are global marketing experts spanning from global branding to provide sales solutions with the best eye for business that are willing to expand globally..

Shanghai, China & Tokyo, Japan

www.vehiclefun.tokyo【環境に優しい】【お財布に優しい】【騒音に優しい】３つの『優しい』をテーマにワクワクする楽しいEVをご提供するリーディングカンパニーです。

Shanghai & Guangzhou, China

• Clients: Shiseido, Beeflower, Geoskincare, Little Dream GardenResponsibilities:
• Directly report to the General Manager and oversee a team of 20 professionals, including accounts, creatives, and planners.
• Assume responsibility for managing the daily operations of the entire Shanghai office.
• Conduct weekly employee training sessions to foster professional growth and development.
• Drive new business development initiatives to expand the client base and drive revenue growth.

Shanghai, China

• Clients: Ermenegildo Zegna, BoseResponsibilities:
• Oversee a team of seven members, consisting of four Accounts professionals and three Account Interns.
• Take charge of managing two social media retainers for Ermenegildo Zegna and Bose, spanning multiple platforms such as WeChat, Weibo, and Red. This includes handling all aspects from daily content development to data.
• Play a key role in social planning and annual strategic planning for social media. Define KPIs, plan WeChat follower taxonomy and segmentation, and provide consultation on optimising Ermenegildo Zegna's social.

Shanghai, China

• Clients: L’Oréal Luxe, Groupe PSAResponsibilities:
• Adapt Lancôme marketing strategies and IMC campaigns for the Chinese market.
• Act as the agency representative to attend Lancôme offline PR events.
• Prepare and present a new client pitch for Alfa Romeo.
• Develop marketing strategies for the launch of Alfa Romeo Model Year 2020 and rebranding efforts in the Chinese market.
• Oversee the revamp of the Alfa Romeo website and execute digital and social campaigns.

Shanghai, China

• Client: L’Oréal ParisResponsibilities：
• Lead a team of three members to conduct monthly competitor reviews and trend analysis.
• Facilitate communication between the McCann Shanghai beauty team and the McCann Paris DMI beauty team to share Chinese local insights and adapt global materials.
• Collaborate with MRM on local IMC campaigns.
• Conduct research and manage spokespersons for the brand.

Beijing & Shanghai, China

• Client: Mars, Inc. Responsibilities:
• Developing strategic plans for new product concepts and brand communication strategies.
• Managing and executing video production, including Traditional TV commercials, social experiment content videos, animated content videos, and music content videos.
• Overseeing print production, including Key Visuals, animation illustrations, and gaming visual design.
• Successfully launched the inaugural Dove Pop-up store in China, generating interest from global teams for potential expansion to other countries.

Beijing, China

• Client: Groupe PSA, LeEco Mobile, GSK, New BizRoles & Achievements:
• Supported the Business Director in presenting proposals for new business opportunities.
• Collaborated with internal business divisions, technical agency partners, and local vendors to ensure timely and cost-efficient delivery of digital marketing communication materials.
• Contributed to strategic planning for CRM and shopper marketing, analysing data to generate weekly and final campaign reports.

Tokyo, Japan

Master Of Arts - Ma, Liberal Arts And Sciences, General Studies And Humanities, A

Liberal Arts Thesis: History of Political Reformations in Qing Empire and the Manchu's impact on modern Chinese political system

Exchange Programme, Asian-American Studies, Gpa 3.8

Activities and Societies: Captain of Sophia Exchange student team at UCLAAsian American Studies

Bachelor Of Arts (Ba), Media & Creative Industries, Second Class (Upper Division) Honours

Activities and Societies: President of East Asian Society/Student Ambassador/Basketball TeamAdvertising/Media Studies/Film.

Foundation Degree, Economics

Activities and Societies: Student Representative/Basketball TeamEconomics/Quantitative Method/European Society&Thought/Academic English