Christopher Perry

Christopher Perry Email and Phone Number

Head of Marketing Operations @ Lloyd's Register
Southampton, GB
Christopher Perry's Location
Southampton, England, United Kingdom, United Kingdom
Christopher Perry's Contact Details

Christopher Perry work email

Christopher Perry personal email

n/a
About Christopher Perry

Eighteen years of navigating complex marketing challenges have taught me one thing—impact starts with connection. I drive growth through global campaigns and champion ABM and digital innovation, creating purposeful strategies that align ideas with outcomes.I’ve been fortunate to work across industries like marine, e-commerce, not-for-profit, and B2B, collaborating with teams to bring bold ideas to life and successfully take them to market. As a confident speaker and adaptable marketer, I combine creativity, technology, and insight to deliver meaningful commercial results.• Collaborative leadership: Partnering with senior leaders and experts to create strategies that inspire action and deliver results.• Integrated campaigns: Driving multichannel marketing across PPC, search, programmatic, social media, video, events, and sales enablement.• Stakeholder engagement: Building relationships through public consultations, agency collaboration, and seamless event delivery.• Digital expertise: Skilled in HTML, Adobe Suite, analytics, and CRM systems including Salesforce, HubSpot, and Pardot.• CMS proficiency: Delivering customer-focused websites using Shopify, WordPress, Optimizely, and SharePoint. • Creative content: Crafting brochures, whitepapers, videos, and webinars that connect with purpose and drive engagement.• Project management: Leading complex projects, managing budgets, and building Power BI dashboards for data-driven decisions.

Christopher Perry's Current Company Details
Lloyd's Register

Lloyd'S Register

View
Head of Marketing Operations
Southampton, GB
Website:
lr.org
Employees:
5706
Christopher Perry Work Experience Details
  • Lloyd'S Register
    Head Of Marketing Operations
    Lloyd'S Register
    Southampton, Gb
  • Lloyd'S Register
    Senior Marketing Operations Manager
    Lloyd'S Register
    Southampton, Gb
  • Lloyd'S Register
    Senior Marketing Operations Manager
    Lloyd'S Register Mar 2023 - Present
    London, Gb
    Driving strategic enhancements to LR's global marketing operations and brand to deliver measurable growth to key accounts and international audiences. Combining digital innovation, creative campaigns, and a commitment to diversity, I’ve optimised performance and delivered impactful results.- Increased traffic by 40% and lead conversions by 48% in 23/24 through LR.org optimisation and improved customer journeys across regulatory, product, purpose and service campaigns.- Enhanced lead management and engagement through data enrichment and targeted PPC, paid social, and SEO strategies.- Leveraged AI, Salesforce automation, and analytics to improve campaign precision and accelerate decision-making.- Produced high-quality assets, including video, animation, and sales enablement tools, by leading collaborative efforts with senior stakeholders, SMEs, and creative agencies.- Co-led diversity initiatives, building partnerships to amplify underrepresented voices in the ocean economy.
  • Lloyd'S Register
    Senior Brand And Client Marketing Manager
    Lloyd'S Register Jan 2022 - Mar 2023
    London, Gb
    A custodian of the LR brand, I executed global integrated, multi-channel go-to-market campaigns for Certification and New Construction services.• Working with senior stakeholders and SMEs to develop, implement and launch New Construction and Certification service global marketing strategies aligned to commercial growth objectives.• Reporting on the impact and value of campaigns and activities. Collating, analysing and providing recommendations on multiple data sets.• Serving the broader organisation with new tools, templates and frameworks to build and uphold new LR brand guidelines in customer and market interactions.• Maintaining GTM best practices; establishing operational models and processes; optimising channel spending and revenue performance.• Managing agency relationships, budgets, performance reviews and reporting.• Member of the leadership team for a diversity and inclusion colleague network.
  • National Oceanography Centre
    Commercial Development Manager
    National Oceanography Centre Jan 2021 - Jan 2022
    Southampton, Hampshire, Gb
    Leading commercial marketing and sales enablement for National Oceanography Centre and NOC Innovations. I worked with commercial teams to advance commercial opportunities whilst increasing internal and external digital engagement.• Supporting two key commercial wins for scientific training services and a joint partnership.• Launching propositions, tactics and lead generation for science and technology service campaigns• Implemented HubSpot CRM, including onboarding for Business Development, Engagement, and Partnership teams.• Training and upskilling internal marketing teams on digital skills, sales enablement and partnership launches.• Developing client proposals and day-to-day management of scientific training services.
  • Lloyd'S Register
    Senior Channel Marketing Manager
    Lloyd'S Register Mar 2020 - Jan 2021
    London, Gb
    Executing integrated multi-channel campaigns that offer the right proposition at the right time, I led global channel marketing and go-to-market (GTM) campaign planning for marine, offshore and cyber security sectors.• Successfully delivered multiple GTM campaigns throughout the COVID-19 pandemic• Launched high-quality assets including video, animation, webinars, user guides and case studies.• Central point of contact for global and regional campaigns, coordinating team members and agencies to deliver on budget and deadline.• Liaising with senior stakeholders across multiple sectors and regions, transforming data-led knowledge into strategic plans.
  • Carswell Gould
    Marketing Technologist
    Carswell Gould Sep 2019 - Mar 2020
    Southampton, Hampshire, Gb
    Leading marketing technology projects, I developed creative and automated solutions that solved client challenges. Supporting businesses by enhancing their marketing strategy, I helped them understand how a multi-platform approach involving digital, social and print campaigns work together to achieve growth and brand awareness goals.• Taking ownership of successful client digital marketing strategies and retainers• Mitigating challenging client and project situations in an independent capacity• Developing proposals and pitches for new and existing clients• Reporting monthly to clients, on their marketing KPI’s• Setting KPIs for campaigns, budgets and objectives
  • City Catering Southampton
    Sales And Marketing Manager
    City Catering Southampton Jan 2018 - Sep 2019
    Southampton, Gb
    Responsible for managing the sales and marketing team, I rolled out a CRM, automated client communications, e-commerce site, and led the sales function that grew corporate catering sales by 77%. Successfully re-launched City Catering brand and built new partnerships with local businesses and event venues.• Representing the charity at Parliament for the APPG for school meals• Nurturing team members with CIM marketing and sales training• Roll-out of HubSpot CRM, sales & project management tools • Presenting the yearly Staff Excellence Awards• Increased Lunchero active app users by 232%• 77% growth in corporate catering sales • Re-launched City Catering brand
  • Rinkit.Com
    Website And Marketing Manager
    Rinkit.Com Nov 2016 - Jan 2018
    Chichester, West Sussex, Gb
    Managing the global retail e-commerce stores for Rinkit UK and Australia; within the first year, I grew UK store revenues by 110% and collected 2500 positive customer reviews. I led Shopify development, inbound marketing, product photoshoots, and copywriting for product pages, blog posts and award entries.• Responsible for leading the UK and AU marketing and communications strategy• Nurturing AdWords, Google Shopping, Bing, and Criteo remarketing channels• Working with lifestyle and family bloggers for social and paid promotions• National PR coverage in The Metro, The Times, Take A Break and Prima• Managing natural SEO and site improvement strategies• Reporting on performance and paid channel attribution
  • Mott Macdonald
    Marketing And Communications Officer
    Mott Macdonald Feb 2016 - Sep 2016
    London, England, Gb
    In this contract position, I worked in partnership with Highways England to produce stakeholder engagement communications for nationally significant infrastructure projects. This position focused on managing marketing and communications activities for the A27 Chichester Bypass public consultation.• 5500 members of the public visited 17 stakeholder events across Chichester• Stakeholder management of local authorities, business and statutory bodies• Designed a stakeholder management system to monitor liaison activities • 4300 responses received during the 10-week consultation period• Organising public consultations and information events
  • Hampshire County Council
    Senior Communications Officer
    Hampshire County Council Aug 2015 - Jan 2016
    Winchester, Hants, Gb
    In this contract position, I supported the County Councils press office and advertising teams. Crafting clear copy for complex subjects, I completed 24 press releases for key road improvement schemes and managed paid recruitment adverts on social media channels.• Analyzing communication, press and social data - consulting on best practice• Developing Google, Facebook, Twitter and LinkedIn PPC campaigns• Developing creative council publications and marketing materials• Internal Stakeholder management and partner communications
  • Nhs Shared Business Services
    Communications Consultant
    Nhs Shared Business Services Jun 2015 - Aug 2015
    Wakefield, West Yorkshire, Gb
    After receiving a promotion, I was the communications lead for a new business acquisition while delivering internal and on boarding communications for client facing intranets. This role focused on planning, executing and coordinating corporate communications activities across the organisation.• Developing a programme of pro-active press activity• Managing supplier relationships, project finance and reporting• Circulating industry news and internal communications
  • Nhs Shared Business Services
    Marketing Consultant
    Nhs Shared Business Services Mar 2014 - May 2015
    Wakefield, West Yorkshire, Gb
    NHS Shared Business Services is a private company jointly owned by the Department of Health and the European leader in digital transformation, Sopra Steria. I led the planning and delivery of marketing activities across multiple services which involved facilitating business development activities and working closely with NHS organisations across England.• Developing successful email campaigns, including the creation of HTML5 emails• Creating corporate literature, including case studies and service information• Working with heads of departments to deliver strategic marketing activities• Improving communications with behavioural marketing techniques• Building communication strategies to improve client engagement• Sourcing market intelligence to inform decision-making• Running operational focus groups
  • Ordnance Survey
    B2G Marketing Communications Manager
    Ordnance Survey May 2013 - Mar 2014
    Southampton, Hampshire, Gb
    In this contract role, I supported new and existing members of the Public Sector Mapping Agreement (PMSA) with cross-channel marketing and communications activities. I worked with the Department for Communities and Local Government to support Parish Councils.• Promoting Geographical Information Systems (GIS) and public use of open data• Measuring campaign results using SMART objectives and SOSTAC planning• Developing video guides to simplify and encourage use of geographical data• Improving community engagement through social media channels• A/B split testing email campaigns and communications
  • Dodger Digital
    Small Business Owner
    Dodger Digital May 2010 - Jan 2013
    Dodger Digital was my first start-up business that delivered affordable website design and marketing materials to small businesses in the UK. I helped clients take control of their online identity with captivating content and digital communications. • Automating workflows to streamline workload• Identifying opportunities for new business and closing leads• Consulting directors and marketing managers on effective marketing practices• Developing SEO HTML5 mobile compatible websites• Delivering on budget digital and print products• Day to day running of a small business
  • Edge
    Marketing & Communications Lead
    Edge Feb 2012 - Nov 2012
    Southampton, United Kingdom, Gb
    In this contract position, I focused on establishing brand and communications strategies for EDGE. Developing this start-up’s branding, I created their first public facing website and delivered mail campaigns to the EDGE user base. I also developed new in-house tools to help the Knowledge and Delivery teams visualise and act upon user feedback and sales data.• Introducing cloud-based technology to fortify internal communications and contact management• Coordinating events including the first keynote conference at the Royal College of Surgeons• User interface design of the EDGE application• Developing the start-ups marketing strategy• Natural Search Engine Optimisation (SEO)
  • Custard Factory
    Digital Marketing Manager
    Custard Factory Jan 2011 - Jun 2011
    Birmingham, West Midlands, Gb
  • Yell
    Telephone Marketing Consultant
    Yell Jun 2010 - Nov 2010
    Reading, Gb
  • Fact
    Digital Marketing Manager
    Fact Nov 2008 - May 2010
  • Monarch Recruitment Ltd
    Marketing Consultant
    Monarch Recruitment Ltd Apr 2006 - Nov 2008
    Birmingham, West Midlands, Gb

Christopher Perry Skills

Digital Marketing Email Marketing Crm Marketing Communications Social Media Marketing Marketing Social Media Seo Marketing Strategy Account Management Content Strategy Web Analytics Ppc Web Design Start Ups Marketing Management Adobe Creative Suite Lead Generation Creative Direction Digital Strategy Strategy Online Marketing Internal And External Communications Html5 Merger And Acquisition Communications Project Management Business Development Brand Development B2b Marketing Marketing Technology Digital Media Social Networking

Christopher Perry Education Details

  • Richard Taunton Sixth Form College
    Richard Taunton Sixth Form College
    Sociology
  • Bellemoor Boys
    Bellemoor Boys
    9 Higher Grade Gcse Passes

Frequently Asked Questions about Christopher Perry

What company does Christopher Perry work for?

Christopher Perry works for Lloyd's Register

What is Christopher Perry's role at the current company?

Christopher Perry's current role is Head of Marketing Operations.

What is Christopher Perry's email address?

Christopher Perry's email address is ch****@****tal.com

What schools did Christopher Perry attend?

Christopher Perry attended Richard Taunton Sixth Form College, Bellemoor Boys.

What are some of Christopher Perry's interests?

Christopher Perry has interest in Social Services, Photography And Public Speaking, Environment, Digital Marketing And Communications, Science And Technology, Transformation Projects, Human Rights, Marketing Automation, Health.

What skills is Christopher Perry known for?

Christopher Perry has skills like Digital Marketing, Email Marketing, Crm, Marketing Communications, Social Media Marketing, Marketing, Social Media, Seo, Marketing Strategy, Account Management, Content Strategy, Web Analytics.

Who are Christopher Perry's colleagues?

Christopher Perry's colleagues are Paul Skulstad, Anuj Singh, Do-Sung Song, Anthony Waller, Richard Villavicencio, Lin Gong, Jae-Ho Cho.

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