Vp Of Marketing | Co-Founder
CurrentDeveloped a detailed marketing plan that drove traffic from 0 to over 7+mil/mo across organic, email, and paid channelsBuilt a remote team of 30+ marketers, writers, editors, and freelancers to write, promote, and maintain content and copy for the siteDrove multiple initiates from start to finish including 2,000+ articles, 10,000+ Q&As, and a database of over 500,000 outbound contactsCreated a content marketing strategy to generate 2,000+ quality, targeted links per month across inbound and outbound promotion with HubSpot and email campaignsWorked with the product team, acting as a marketing layer on top of product initiatives to optimize technical and on-page SEO as well as copyConducted business and marketing analyses using Python (Pandas) and Excel with data from MySQL and no-SQL (MongoDB and Elasticsearch)