Clair Griffiths Email & Phone Number

Leading the development of all marketing plans.Ensuring the implementation of effective marketing strategies.Focusing on growing audiences and the uptake for courses.Reviewing and reporting on all areas of the marketing strategies and its implementation.Developing the corporate brand identity in consultation with senior managers, executives, and partners.Managing creative agencies and retainer partners.Collaborating with senior team members across all departments to uncover insights and create innovative marketing and branding strategies.Identifying ways to grow the marketing department and secure resources.Sourcing talent to ensure the curation and retention of specialist skill sets across teams.Monitoring, reviewing, and reporting on all marketing activities, results, and Return on Investment (ROI).Conducting strategic marketing analysis that will help guide marketing messages.Overseeing social media planning and execution.Developing new website with outside agency.Conception, development and implementation of marketing plans and strategies, product concepts and promotional programmes to drive interest.Working to continuously ensure the company marketing goals are communicated across the entire organisation and improving the company’s marketing outreach efforts.Promoting and embedding strong and inspirational leadership to the marketing team by demonstrating the company’s values.Efficiently managing annual marketing budgets.Routinely sharing strategies, progress, results, learnings, and relevant industry trends, with the broader team.

Beaconsfield, England, United Kingdom

Developing, establishing and maintaining marketing strategies to meet the school's aims and objectives.Develop and review the digital marketing strategy.Set and maintain the marketing budget.Measure and evaluate marketing channels.Engage with and work alongside suppliers and external agencies including design agencies, website developers, photographers and media sales to produce marketing materials.Organise and promote events.Design prospectuses and other marketing materialsProduce and edit video for social media.Engage with staff to produce newsworthy stories and keep our social media up to date.Develop social media accounts such as LinkedIn and work with careers teachers to recruit alumni to the page.Update the school website using the CMS.Work with all departments to make sure communications are consistent across the school.Apply for funding through sponsorship and grantsOversee production of bi-weekly newsletter to parents/Carers.

Gerrards Cross

Freelance Marketing ConsultantMarketing strategy and implementation

Gerrards Cross

Volunteering at Scannappeal, assisting with Social Media and publicity campaigns. Working alongside the fundraising team to promote events and help to raise awareness of their work.Scannappeal raises funds to purchase life-saving equipment for Amersham, Stoke Mandeville, Wycombe and Community Hospitals which serve people living in Buckinghamshire and neighbouring parts of Berkshire, Bedfordshire, Hertfordshire, Middlesex and Oxfordshire.

Clerkenwell, London

Heading up accounts on Budgens, Yoplait, Dairy Crest, Mizkan, M&M's World.Providing revenue tracking and development of key services Providing insight on strategy and managing teams internally to deliver innovative and efficient media plans.Taking clients on the digital journey and enabling them to thrive in the digital space.

London, United Kingdom

•Producing strategic media plans for Fox Films, both for Mainstream and Independent releases. •Realising large budgets and finding inventive ways of reaching exclusive audiences on small budgets.•Producing strategic media plans for Tetley Tea across all brands•Producing fast turnaround plans for Evening Standard •Presenting plans and liaising with senior clients on a regular basis. •Also developed strategic plans for COI Communications (Road Tax Evasion and DVLA) as well as the Evening Standard, which involved some very fast turnarounds.•Liaising with other departments including digital, online and creative teams.

•Producing strategic media plans for BSKYB, which is a very large client with various different business interests, from Brand advertising to programme advertising and direct response. •Providing indepth knowledge and examination of competitors was key for this role as well as an understanding of emerging digital technologies

London, United Kingdom

•Senior member of the team in charge of TV Buying for L’Oreal, which had many campaigns running at the same time and Coca-Cola.•Buying the planned amount of spots, with relevant and sometimes creative placement made this job interesting and appealed to my love of problem solving.