Claire Bisson Email & Phone Number

Paris, Fr

Paris, Île-De-France, Fr

BUSINESS ANALYSIS & ROADMAP DEFINITION• Global understanding on how to leverage existing and future E-business IT ecosystem in the company (Digital, Sales, Service, Communities, Commerce) to create business value.• Understand local businesses and opportunities and proposes roadmaps and projects.• Animates a community of business and technology stakeholders on Digital Sales• Participates in the innovation programs around Salesforce including releases, apps and R&D streams.• Helps business and technology teams to operate and adopt e-business solutions focusing on value• Works with teams to provide a good user experience and proactively identify improvements and fixes • Prepares communication materials for end users and project teams as needed• Creates briefs, conducts market analysis and opportunity studies to launch new initiatives adhering to the business priorities and strategy and understanding technical constraintsPROJECT MANAGEMENT• Responsible for end-to-end project management of e-business solutions from business case to user adoption and operation.• Manage project to implement core solutions across EMEA entities coordinating business and IT teams in the organization and ensuring expected business value is reached with the solution• Coordinate external vendors and editors INNOVATION & DELIVERY• Identifies and delivers quick-wins, pilots and proof-of-concept solutions with minimal cost and time• Enables innovation and seeks to leverage IT trends adapted to each entity context

Paris, Île-De-France, Fr

Working in the Sales & Marketing department of MHIS (Moët Hennessy Information Services), I’m responsible for the implementation of innovative and customer centric digital solutions for our B2B Clients (wholesalers, bars/hotels/restaurant/nightclubs).• Managing international projects from the design phase up to the execution and the run using AGILE methodology • Building the customer experience using customer centric methodologies Design Thinking, Human Centered Design (co-design et co-creation), Qualitative Research• Supporting the business in their digital transformation, closely looking at change management challenges• Building the solution roadmaps with the business• Transversal management (Tech leads, Business Analyst Senior, developers)• Budget management (1 million +)• Working closely with Finance and Legal team to manage budget, suppliers, legal constraints, etc. • Project governance - Steering committee organization

Courbevoie, Île-De-France, Fr

Working in the Digital Solution Team (internal digital agency in Saint-Gobain), responsible for an E-commerce platform implementation in several regions (US, South America, Europe), working closely with the client (internal Saint-Gobain client) to identify their needs and translate them into a functional E-commerce solution.Objectives of the project – A complete redesign of an obsolete e-commerce platform, re-shape the user-journey and the User Experience (deskop, tablet and mobile).- Ownership of the overall project – manage the expectations of the client with regards to project objectives, deliverables, timeframes, etc. by understanding the key business drivers and their prioritization- Gather functional and business requirements from client and translate into a functional E-commerce solution using Hybris technology and designed according to client needs and scope- Coordinate and schedule activities between various departments - the technical teams (offshore in India and onshore in Paris), the external agency and the client - to ensure completion of deliverables, managing schedules, meeting milestones, delivering within budget, and ensuring creative and technical success- Transversal management of 5 (1 Hybris architect, 2 tech leads, 2 SAP specialists)- Project life cycle supervision (building phase, testing phase, Go Live, support & maintenance) working in Agile methodology- Communicate the project status to the client and to the hierarchy by organizing monthly Steering committee

Courbevoie, Île-De-France, Fr

Within the SGCIO entity (internal delivery center dedicated to the implementation of digital projects - web and mobile applications), my role includes the management of strategic digital projects from inception through to delivery, working closely with the client.DIGITAL MARKETING- Design, build, implement and maintain 4 international websites for 1 business unit- Gathering business requirements, development with on and offshore teams, sprint planning, creation of process proposals including project plans and timelines, backlog management- Supervised every step in the life cycle of the projects (build phase, testing phase, Go Live, support & maintenance)- Define, prioritize and follow-up the implementation of website evolutions using the Agile methodology (SCRUM)- Delivery of projects within budget and timelines- Management of external agenciesPIM <> CMS INTEGRATIONIntegration of a PIM (Product Information Management System) with Drupal’s CMS for multiple regions: North America, South America and Europe.- Daily management and follow up of the projects, including multiple regions and stakeholders (business, internal IT teams, middleware, digital agency)- Build project roadmap - Drive project forward in a positive way ensuring delivery deadlines are respected

Plan-Les-Ouates, Geneva, Ch

- Conceive, optimise and follow the development of new features and e-commerce functionalities on the website to improve user experience, navigation, conversion, user journey, etc.- Identifying opportunities for new website features or improvements to existing features that help achieve Digital Marketing goals- Refine, validate and prioritize these opportunities and work closely with all stakeholders: technical teams, UX design team, product marketing teams and local markets- Project management: identify needs, deliver marketing briefs, project development and delivery, testing and go-live phases- First point of contact for all local markets (50 countries)- Involved in customer research activities including A/B testing and analysis of site analytics.- Website redesign planned for 2016 – took part in redesign brief creation and meeting with agencies in competition

Paris, Fr

- Provide support as needed to Digital Marketing Manager on digital campaigns- Daily update and management of the website, working closely with digital agencies- Social media management: activity planning, creative design, copy-writing and monitoring of Facebook, Twitter, Instagram, Pinterest, Google+ - Analysing and reporting on performance with day-to-day moderation, escalation and management of customer interactions across all social platforms- Deliver digital supporting material to implement successful and innovative marketing campaigns: creative design and copy-writing for web banners, home page visuals and product content- Design and distribute customer emails via a professional email marketing system- Retailers’ main point of contact for any product updates and partnership opportunities - Competitor research to identify growth opportunities

Paris, Fr

- Assist the Marketing Director and Brand Managers to deliver the Marketing Plan and other projects on time and within budget- Deliver successful promotional marketing campaigns: create advertising and promotional material for promotional campaigns across the UK - in charge of a main campaign (Christmas) and other minor campaigns- Working closely with Demand and Forecast Manager on forecasting launches, promotions, GWP’s and product and promotional materials. - Daily management of the BtoB online platform: organising content, uploading marketing, press, sales and training imagery and documents.- BtoB coordination with salons/spas – clients’ main point of contact for enquiries, issuing launch instructions and notifying them of up-and-coming activities- Conduction of detailed competitor/industry analysis

• Design, development, implementation, maintenance and evaluation of multiple marketing projects such as interactive contests and customer-focused qualitative market research• Community management of the main social medias platforms – Creation and management of a dedicated blog • Daily customer service online• Competitive intelligence

Paris, Île-De-France, Fr

• Organisation, monitoring and planning of the Events of 2009 • Coordination between the different managements: marketing management, business and sales management.• Development of the 2010 Events Schedule consistent with defined strategic objectives.• Projections about strategic orientations concerning some sectors of the company.

New York, Ny, Us

• International coordination: permanent working contact with Asian and Oceania continents.• Data basis management (International press advertising and TV Spots) for France and abroad.• Assisting countries in their advertising adaptation (monitoring the translation from the original American script to the local language adaptation).• Logistic and financial management of promotional material of international orders.

Ma, Business Management

Short Courses Program, Business Of Branding, Fashion Marketing, Fashion Forecasting And Drawing For Fashion

Bachelor'S Degree, International Business, Marketing And Negotiation

Baccalauréat, Economics And Social Sciences; Mathematics, English And Spanish