Claire Macabies Email & Phone Number

Région De Grenoble, France

I have 2 main missions for Alma:On one hand, I am in charge of developping our large product range, producing content (webinars, articles, testimonies, videos...) ,using it to generate leads and following them. Realizing market sutdies to be aligned with the R&D and sales teams and participate to the futur of our products. Using Google ads, wordpress, Google analytics or Get Quanty as an efficient help !On the other hand, I am developping and supporting our resellers network all over the world by producing marketing and sale contents, boosting their social media and training teams.Iam using digital tools on my daily work and statistics to evaluate and adjust my actions if needed ;)

France

Région De Grenoble, France

Biomedial start-up:Design and follow-up of digital marketing strategy:- Marketing plan and competitive intelligence (buyer persona, SWOT...)- Inbound marketing using Hubspot platform.- Writing and distribution of unique content in English and French on digital channels.- CTA + Landing pages +form +e-mailing + marketing automation- SEM plan: natural and paid referencing on Google ads- Generation of qualified leads in line with the sales process.Community management on twitter and linkedin Website management: wordpress.Organisation of congresses and optimized follow-upKPI and ROI for all actions.

Région De Grenoble, France

Roche Diabetes DepartmentProject management and meeting facilitatorStrategic and operational marketing, marketing mixPrint and digital marketing tools and servicesPharmaceutical sectorProduct life launchOrganisation of events for product launchKnowledge of quantitative, qualitative researchCommunication techniques and toolsCustomer-oriented

Beijin, China

I had the great opportunity to work for a German-Chinese joint venture dedicated to make traffic better in China and supporting CSR (Company Social Responsibility) for external companies such as Peugeot in China.- Prospecting in Spanish, English and French by phone- Creating PPT presentation to help close new deals- Organizing a Chinese tour for external companies aiming to sensibilize kids in schools to road security

Master 2 Management & International Marketing

Economics & Languages (English & Spanish) Bachelor

Activities and Societies: Volleyball in competition for 5 years. Member of an association to help children having scholar difficulties.