Claire Duns Email & Phone Number

I am responsible for the performance of the Search and Browse elements of our 4 retail websites and continual optimisations to deliver a best-in-class experience to our customers. I also look after our Careers and PLC websites.Key responsibilitiesDevelop integrated strategies and product roadmaps which are aligned with marketing initiatives and business.

• I manage all digital marketing activity within the firm and work with the Business Development Manager to deliver wider marketing activities and CRM objectives.Key Responsibilities:
• Development of firm’s digital marketing strategy in line with wider marketing and communication plan
• Monthly reporting on social media activity and website analytics against key objectives
• Management of all social media activity within the firm
• Management and maintenance of the Square One Law website, including updates to site architecture and content based on insights from analytics analysis
• Content creation including press releases, website content and social media assets

• I managed all digital, social and content projects as well as providing account management to key client accounts. I had to be efficient with time and cost management to ensure projects were delivered within agreed.
• Managing a range of digital and content projects including design, build and on-going management of websites and interactive digital platforms for clients including Newcastle High School for Girls, Redrow, Daniel.
• Managing development and implementation of social strategies and social and online content creation for Nuby, Carpetright, NE1, British Chamber of Commerce, ICON at The O2
• Planning and execution of on and offline campaigns, including radio ads, animations, organic and paid social assets, email marketing including development of triggered email journeys, print and online display ads for.
• Measurement of integrated campaigns and activity against client KPIs
• Developing website testing frameworks and CMS management on behalf of our clients

Newcastle Upon Tyne, United Kingdom

• Account manager for a number of key clients, including Duresta, Multiyork, Northumbrian Water, Newcastle City Council, Middlesbrough Council, Crowne Plaza Newcastle – Stephenson Quarter, North East Combined Authority..
• Managing a range of integrated marketing campaigns, web design and build projects, and ad-hoc design projects from project inception through to final delivery
• Evaluating success of projects against client KPIs
• Translating briefs from clients, briefing into studio and digital team, proofing deliverables against client brief and brand guidelines
• Writing of proposals and pitching for new business
• Identifying new business targets and ways to approach them

London, United Kingdom

• I worked with all departments across the business to translate key brand and seasonal campaign messages into digital content for digital signage platforms across the UK and EU. I was seconded to the photography team to.
• Planning and execution of digital signage content strategy in line with business-wide marketing campaigns across the UK and EU
• Working in conjunction with online and social media teams to ensure a cohesive digital customer journey
• Support for new store openings and new in-store digital concepts across UK and EU
• Briefing external and internal video editors on requirements and proofing deliverables against initial brief and M&S brand guidelinesSelected Accomplishments:
• Supported the opening of the first ever digital M&S store in Amsterdam, creating content for the launch event and online channels

London, United Kingdom

• I worked with the retail development teams across the UK and Europe, reporting into the UK Retail Development Manager and Global Visual Merchandising Director. Translating the Ralph Lauren brand into the in-store.
• Management of a team of 20 visual merchandisers and 7 visual training managers
• Key account manager for wholesale partners, including Harrods, Selfridges and John Lewis
• Management and regular updates of intranet using SharePoint
• Management of propping inventory and storage units for UK and EU
• Organisation of professional photo shoots, print visuals for hoardings and design and print of POS materials Selected Accomplishments:

Lyon Area, France

• Main point of contact for international clients during project lifecycle
• Arranging and participating in weekly conference calls with clients
• Implementation of numerous systems to facilitate progress tracking of projects
• Proofreading and final checking of documents and slide presentations
• Management of budgets and invoicing
• Creation and maintenance of a network of freelance medical writers

Lyon Area, France

• Administrative support to project managers
• Liaison with and organisation of meetings with consultants from all over the world
• Proofreading and checking of documents

Lyon Area, France

• Support to accounting department
• Administrative support to team of 12, including PA duties for Managing Director
• Reception work
• Translation and proofreading of marketing materials

Newcastle Upon Tyne, United Kingdom