- Produced user-generated video content for four national brands (VIZIO, 7-Eleven Franchising, WatchFree+, Greenlight) - Directed a two-day headshot photoshoot utilizing a 35mm film camera, a 2 1/4 medium format film camera, and a Canon R10 digital camera

- Collaborated in a team of three to develop, design, and edit assets for a 360-campaign encompassing out-of-home, social media, and experiential activations that brought in $9.1K in three months- Revised print materials for high school outreach programs that increased the development team’s revenue by $50,000

- Established brand guidelines and internally advocated the importance of visual communication in all promotional materials- Conducted social audits of the department to pitch engaging monthly content calendars for Instagram and Facebook- Surfaced user-generated content opportunities by conducting outreach to mental health and diversity-focused student and community organizations - Developed brand voices and unique merchandise for 40 identity-based mental health initiatives and workshops

Recruited by the agency’s top two clients to create short-form video and static social media content on TikTok and Instagram with out-of-home extensionsClients: Golden Chick, Reunion Tower

- Concepted and produced the highest-performing FY23 social posts on Instagram and TikTok for two major clients- Led an agency seminar on Midjourney prompt generation- Designed and pitched creative speculative work for internal brainstorms and collaborated on briefs for new business opportunities- Conducted primary research to uncover thought-provoking insights- Revised 6 freelancer projects ranging from sculpture to social media graphics to ensure brand guidelines were upheldClients: Golden Chick, Golf Ranch, QUAD Uptown, Cain Food Industries Inc., Reunion Tower

- Created graphics for over 20 regional client campaigns, utilizing the Adobe Suite, while assisting in weekly brand production shoots - Utilized Midjournery to produce realistic photography for digital and out-of-home advertisements - Captured live coverage of client events and optimized production for social- Created 6 client landing pages using FigmaClients: Golden Chick, Reunion Tower, Texadelphia, Swiss American CDMO, Harold Liedner Landscape Co.

Led five creative teams to develop print and video executions for Indeed and presented our campaign to a crowd of 200 peers and advertising professionalsClient: IndeedCompeted in District 10

Heard "Applause" by Lady Gaga at 4:30 a.m. three times a week

Learned that "Creative" is a complete job title