Claire Harr Email & Phone Number

Rochester, Ny, Us

Strategic website and brand design for professional services. I work with architects, engineers, and B2B service providers to develop their brand identity and their website-based growth strategy. This includes improved web UX design and information architecture - as well as improving the user journey through inbound marketing, SEO, and lead capture.15+ years of marketing and design experience across: brand identity development, building strategic marketing websites and collateral, and content marketing. I also publish books and make free web tools. Check out some digital and physical products that I've created: www.charrettecreative.com/productsLet's chat about your needs: contact@charrettecreative.com

New York, Us

As a Product Design Manager at SWARM NYC, I worked with designers and engineers to create websites and other digital products. This product design work involved: - Definition of the client's business goals, and the needs of the end users (i.e. creating user personas, user journeys, product roadmaps, and other strategic documents). - Design research and discovery, including industry benchmarking. - Deep dives into user research and usability testing, where we can build and test interactive prototypes with end users of the website or app (e.g. by guiding the person through a clickable Figma prototype during a remote interview). - Design development stages: explore the problem space, research the constraints, validate ideas with basic wireframes, and then create mockups and/or prototypes that our engineers can use to build the website or digital product.

New York, Ny, Us

- Led the international marketing team and supported international business development. - Strategized, wrote, and designed all external marketing communications for Turner International (Turner's work outside the U.S.): printed materials, website, social media, awards submissions, P.R./news, event collateral, and video content. - Advised on the usage of brand assets, and managed digital asset libraries. - Implemented analytics for international marketing initiatives and derived actionable insights. - Coordinated and reviewed proposal submissions and interview materials in response to RFQ and RFP documents.

New York, New York, Us

- Led proposal submissions for responses to RFQ and RFP documents: writing/editing, InDesign layout, gathering consultant info, coordinating translations, and printing. - Developed digital and print materials for client interviews and various speaking engagements. - Won architectural and structural engineering awards for the firm by carefully preparing award submission packages, and tracking deadlines and results. - Fact checked and provided graphic materials for articles, books, and museum/gallery exhibitions about SOM. - Wrote and edited project descriptions, resumes/bios, cover letters, and communications, consistent to firm standards.

New York, New York, Us

- Designed print materials and refined content for responses to RFQ and RFP documents. - Designed digital and print materials for client interviews and various speaking engagements. - Won architectural and structural engineering awards for the firm by carefully preparing award submission packages, and tracking deadlines and results.

San Francisco, Ca, Us

- Designed completely custom wall art products and stationery products. - Ensured consistent production output of print materials through prepress quality control checks.

Brisbane, Ca, Us

- Established SAFTI First as an industry leader by writing technical case studies, designing a new 80 page book, and updating the web gallery – increasing reach, traffic, and brand recognition. - Managed all graphic design needs of the company, creating value through cross-platform marketing campaigns. - Trained two successive graphic design interns, saving the company from taking on another full time employee while slowly scaling. - Created a brand standard for SAFTI First, to help vendors adhere to branding guidelines. - Collaborated with the website team in the Manila office to keep content up to date.

Brisbane, Ca, Us

- Managed all graphic design needs, tracked ad campaign responses in CRM, and standardized the company’s social media presences to maintain brand consistency.

Fortitude Valley, Qld, Au

- Conducted market and social research over the phone and in person, gaining qualitative insights. - Worked with advertising agencies on ad trackers, and recruited focus groups to help organizations refine their strategies based on real consumer feedback.

- Wrote copy and named products for the online designer clothes store Akidpalace.com.au.- Advised on store design and merchandizing for pop-up store, to maintain brand consistency.

Delaware, Ohio, Us

- Edited a promotional video for the EarthMinded website, facilitating a multimedia product launch. - Designed large format displays for trade shows, expanding brand awareness of the new product.

- Conducted market and social research over the phone, including the election "Newspoll". - Recruited residents for the "Nielsen TV Audience Measurement Australia" ratings panel.

Bachelor Of Creative Industries, (Advertising And Marketing Major, Management Minor)

Exchange Semester, (International Business, Cross-Cultural Communication)