Claire Lee Email & Phone Number

Canada

Vancouver, British Columbia, Canada

• Optimized ad performance by testing different interest groups and scaling based on the results• Strategized and designed content for various landing pages and advertisements to be tested• Conducted research on global customer segments to ensure correct messaging

• Strategized, designed, and optimized digital marketing campaigns that resulted in an increase in monthly sales in Q1.• Executed the content creation for the bi-weekly newsletters for seasonal campaigns, promotional campaigns, and educational campaigns.• Evaluated and conducted research on industry trends and customer insights to create marketing strategies and ideas that helped achieve 35% decrease and in CPA and 0.8% increase in CTR.

Vancouver, Canada Area

I have completed freelance projects (including web design and Wordpress build-up). For more details, contact me through LinkedIn.

• Planned, produced and executed social media campaigns for different trade shows and events that enhanced brand awareness, with 300% increase in LinkedIn engagement over three months.• Administered the rebranding process of both internal and external resources, thereby resulting in a reinforcement of Pro Mach’s brand expression and strategy.• Expressed creativity through content creation on MailChimp and InstaPage, achieving 35% increase in open rates and 30% increase in click… Show more • Planned, produced and executed social media campaigns for different trade shows and events that enhanced brand awareness, with 300% increase in LinkedIn engagement over three months.• Administered the rebranding process of both internal and external resources, thereby resulting in a reinforcement of Pro Mach’s brand expression and strategy.• Expressed creativity through content creation on MailChimp and InstaPage, achieving 35% increase in open rates and 30% increase in click rates.• Curated content for public website, collaborating with cross-functional teams on web design, content, brand representation, and updates through Craft content management system. Show less

• Oversaw the strategic direction of the club and spearheaded the implementation of new events in align with the club's redefined mission and vision.• Strategically allocated more than $13,000 of funds towards different events to bring the most quality events for 200+ members.• Established over 20 new partnerships with companies such as Hootsuite, Kraft-Heinz, Nestlé, and Oak + Fort.• Achieved a 60% increase in the number of loyalty students attending subsequent UBCMA events.•… Show more • Oversaw the strategic direction of the club and spearheaded the implementation of new events in align with the club's redefined mission and vision.• Strategically allocated more than $13,000 of funds towards different events to bring the most quality events for 200+ members.• Established over 20 new partnerships with companies such as Hootsuite, Kraft-Heinz, Nestlé, and Oak + Fort.• Achieved a 60% increase in the number of loyalty students attending subsequent UBCMA events.• Received CUS Top Club of the Year Award second year in a row. Show less

• Organized and facilitated a speed-networking event for 30+ delegates from the start to finish with limited assistance from the Executive team.• Helped plan and facilitate over 11 successful events since the beginning of the semester.• Demonstrated marketing skills through social media advertising.

• Initiated the rebranding of the club through a logo renewal, redefined mission of the club, new social media tactics, and improved presence to the students in Commerce.• Achieved 130% increase in review session attendance in term one, and 190% increase in term two.• Attained over 3000 sign-ups for review sessions, compared to previous year’s 1432 sign-ups.• Received the CUS Value-Added to Community Award for providing valuable review session to students.

Sir Winston Churchill Secondary

Doctor Of Law - Jd

Activities and Societies: Allard Law Business Society, Law Review, Legal Education Outreach, Artist Legal Outreach

Bachelor’S Degree, Marketing

Activities and Societies: UBC Marketing Association

Interaction Design Certification

Education record

Activities and Societies: IB Council