As a digital communication manager at Canson, I create and implement the digital editorial strategy for the leading brand of fine arts paper. With over nine years of experience in this role, I have developed a strong expertise in digital content production, distribution, and optimization, as well as online marketing tools and techniques.I have successfully launched and redesigned the international website of Canson, increasing the traffic by three times in two years. I also manage the social media presence of the brand, engaging with a diverse and loyal audience of artists and consumers. Additionally, I develop and execute partnerships and consumer relation initiatives, such as art contests and exhibitions, to enhance the brand image and reputation. My mission is to showcase the quality and innovation of Canson products, and to inspire and empower the art community.