Claire James Email & Phone Number

London, England, Gb

London, England, United Kingdom

Heading up the marketing team determining and delivering on the marketing objectives, aligned to the business objectives. With full budget management, I am responsible for customer acquisition and retention across all channels. Also campaign and content management, including partnership campaigns.

Rayleigh, England, United Kingdom

Heading up the Marketing and Membership Programme for Go Privilege. Go Privilege are the go to for VIP events, unforgettable experiences and luxury travel. Browse our collection of events and travel inspiration, or become a member to unlock additional benefits including rewards points, partner benefits and exclusive networking events.

London, United Kingdom

Responsible for all aspects of marketing for luxury tour operator, Caribtours, to consumer and trade, including customer acquisition and retention, and brand building, managing digital channels, content, PR, and promotions, focusing on achieving sales targets and KPI’s. With a strong emphasis on partnerships with tourist boards, airlines, hotels, and cruise lines, I was responsible for sourcing marketing contributions and developing plans and campaigns aligning destination visitation and brand awareness objectives. Destinations included the Caribbean, Arabia, Indian Ocean and Europe.

London Bridge

Marketing for international luxury villa specialist including establishing brand partnerships and communications to HNW clients.

London, United Kingdom

As Cox & Kings' Marketing & Business Development Manager, I was responsible for acquisition and retention of the target audience through brand and partnership marketing, leveraging and developing their owned, earned and paid media, delivering against KPI’s. Managed digital agency and instigated and led a re-brand including a large scale data analysis project to define brand positioning and target personas. Secured significant co-op marketing funding and media value from partnerships & promotions including travel, film, and luxury brand partners, leveraging partner reach and data capture. Travel partnerships included tourist boards, airlines, hotels, and cruise lines worldwide, including destinations within Latin America, the Middle East, Europe, and the Far East.

London, United Kingdom

As Universal Parks & Resorts’ Marketing Manager (EMEA), I was responsible for strategic consumer and trade marketing planning, determining target markets and brand messaging using key insights, to exceed sales and brand awareness objectives.Key responsibilities and experience of:- Marketing planning of brand and tactical campaigns, often in partnership with key tour operator partners including Virgin Atlantic, TUI, Thomas Cook and BA Holidays- Strategic brand media planning and evaluation with a focus on TV, VOD, Cinema and Digital (but also experience advertising in Press and OOH)- Campaign management including launches for major attractions including The Wizarding World of Harry Potter, on-site hotels including Cabana Bay and Saphire Falls, and themed events such as Halloween Horror Nights- Partnership marketing with tour operators, tourist boards and ticket brokers - Budget management of $5m+- Analytics and insights- Creative development - Brand management- Trade marketing - People management and development- Agency management

- Planned and implemented tactical integrated marketing campaigns for long-haul scheduled product to drive sales and increase brand awareness.- Marketing and media planning covering various internal distribution channels and external media including press and digital advertising, direct marketing, eCRM, online and retail POS.- Liaised with and briefed external media and creative agencies including budget setting.- Campaign analysis and evaluation reporting to determine future activity.- Managed partnership marketing with tourist boards, hoteliers and airlines, securing partnership funds to deliver cost effective marketing campaigns incorporating internal media channels.- Produced ‘preferred partner’ proposals detailing joint marketing activity and contribution costs.- Proactively promoted best special offers via Thomson TV, online, retail & sales, and PR.- Conducted regular competitor pricing analysis.- Worked closely with Aviation, Product, Commercial and Sales teams.

Six months travelling through South East Asia, Australia, New Zealand and South America.

London, United Kingdom

- Assisted in the production and implementation of the marketing plan and marketing budget.- Responsible for internal and external marketing communications.- Led development and launch of new website, intranet and extranet. - Managed the client database including client segmentation and reporting.- Managed internal and external events including corporate hospitality, conferences, seminars and sponsorship.- Supported PR sending press releases to journalists and reporting coverage and media value.

London, United Kingdom

- Determined product inclusion in brochures and online for various long-haul destinations, projecting sales and revenue, managing content and pricing. - Produced various reports to analyse market share, yoy sales by destination and property, flight load factors, accommodation sales and quality levels, competitor product and pricing analysis.- Managed destination specific marketing incorporated in various in-house channels including online, CRM and retail and supported advertising with key messaging and offers.- Provided PR agency, plus internal and external sales channels including TV Travel Shop with updated product developments and tactical pricing and promotions.- Researched information on potential future destinations including feasibility studies.- Participated in product development of auxiliary services branding and product range.

London, United Kingdom

Ba (Hons) Tourism Management

Cim - Advanced Certificate In Marketing

3 A-Levels, English Literature, Psychology And Art