Claire James

Claire James Email and Phone Number

Head of Marketing @ Kenwood Travel
London, England, GB
Claire James's Location
London Area, United Kingdom, United Kingdom
Claire James's Contact Details

Claire James personal email

n/a
About Claire James

Senior marketer currently working for luxury tour operator, Kenwood Travel, with previous experience at renowned travel brands including Cox & Kings, Universal Parks & Resorts, Caribtours, and TUI. A highly proactive individual who works well within a team and with third parties, managing and motivating others, and delivering results against strategic objectives. Key skills and experience:- Marketing strategy (acquisition and retention) and planning of brand and partnership campaigns- Strategic media planning and evaluation including experience of TV, VoD, Cinema, Radio, Online, Paid Search, and Social - Budget management up to $5m- Analytics and insights- Creative development - Brand management- Partnership and trade marketing - Stakeholder management- CRM and database management- Website development and updates- Social media management- Content planning- Event management- People management and development- Agency management

Claire James's Current Company Details
Kenwood Travel

Kenwood Travel

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Head of Marketing
London, England, GB
Website:
kenwoodtravel.co.uk
Employees:
56
Claire James Work Experience Details
  • Kenwood Travel
    Head Of Marketing
    Kenwood Travel
    London, England, Gb
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  • Kenwood Travel
    Marketing Manager
    Kenwood Travel Sep 2023 - Present
    London, England, United Kingdom
    Heading up the marketing team determining and delivering on the marketing objectives, aligned to the business objectives. With full budget management, I am responsible for customer acquisition and retention across all channels. Also campaign and content management, including partnership campaigns.
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  • Go Privilege
    Head Of Marketing
    Go Privilege May 2022 - Sep 2023
    Rayleigh, England, United Kingdom
    Heading up the Marketing and Membership Programme for Go Privilege. Go Privilege are the go to for VIP events, unforgettable experiences and luxury travel. Browse our collection of events and travel inspiration, or become a member to unlock additional benefits including rewards points, partner benefits and exclusive networking events.
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  • Caribtours
    Head Of Marketing & Pr
    Caribtours Nov 2018 - Aug 2021
    London, United Kingdom
    Responsible for all aspects of marketing for luxury tour operator, Caribtours, to consumer and trade, including customer acquisition and retention, and brand building, managing digital channels, content, PR, and promotions, focusing on achieving sales targets and KPI’s. With a strong emphasis on partnerships with tourist boards, airlines, hotels, and cruise lines, I was responsible for sourcing marketing contributions and developing plans and campaigns aligning destination visitation and brand awareness objectives. Destinations included the Caribbean, Arabia, Indian Ocean and Europe.
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  • Edge Retreats
    Head Of Marketing
    Edge Retreats Jun 2018 - Oct 2018
    London Bridge
    Marketing for international luxury villa specialist including establishing brand partnerships and communications to HNW clients.
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  • Abercrombie & Kent
    Marketing And Business Development Manager - Cox & Kings (Uk), Owned By Abercrombie & Kent
    Abercrombie & Kent Jun 2016 - May 2018
    London, United Kingdom
    As Cox & Kings' Marketing & Business Development Manager, I was responsible for acquisition and retention of the target audience through brand and partnership marketing, leveraging and developing their owned, earned and paid media, delivering against KPI’s. Managed digital agency and instigated and led a re-brand including a large scale data analysis project to define brand positioning and target personas. Secured significant co-op marketing funding and media value from partnerships & promotions including travel, film, and luxury brand partners, leveraging partner reach and data capture. Travel partnerships included tourist boards, airlines, hotels, and cruise lines worldwide, including destinations within Latin America, the Middle East, Europe, and the Far East.
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  • Universal Parks & Resorts
    Marketing Manager
    Universal Parks & Resorts May 2008 - May 2016
    London, United Kingdom
    As Universal Parks & Resorts’ Marketing Manager (EMEA), I was responsible for strategic consumer and trade marketing planning, determining target markets and brand messaging using key insights, to exceed sales and brand awareness objectives.Key responsibilities and experience of:- Marketing planning of brand and tactical campaigns, often in partnership with key tour operator partners including Virgin Atlantic, TUI, Thomas Cook and BA Holidays- Strategic brand media planning and evaluation with a focus on TV, VOD, Cinema and Digital (but also experience advertising in Press and OOH)- Campaign management including launches for major attractions including The Wizarding World of Harry Potter, on-site hotels including Cabana Bay and Saphire Falls, and themed events such as Halloween Horror Nights- Partnership marketing with tour operators, tourist boards and ticket brokers - Budget management of $5m+- Analytics and insights- Creative development - Brand management- Trade marketing - People management and development- Agency management
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  • Thomson Worldwide (Tui)
    Marketing Executive
    Thomson Worldwide (Tui) Jun 2007 - May 2008
    - Planned and implemented tactical integrated marketing campaigns for long-haul scheduled product to drive sales and increase brand awareness.- Marketing and media planning covering various internal distribution channels and external media including press and digital advertising, direct marketing, eCRM, online and retail POS.- Liaised with and briefed external media and creative agencies including budget setting.- Campaign analysis and evaluation reporting to determine future activity.- Managed partnership marketing with tourist boards, hoteliers and airlines, securing partnership funds to deliver cost effective marketing campaigns incorporating internal media channels.- Produced ‘preferred partner’ proposals detailing joint marketing activity and contribution costs.- Proactively promoted best special offers via Thomson TV, online, retail & sales, and PR.- Conducted regular competitor pricing analysis.- Worked closely with Aviation, Product, Commercial and Sales teams.
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  • Planned Career Break To Go Travelling
    Travelled Around The World
    Planned Career Break To Go Travelling Nov 2006 - May 2007
    Six months travelling through South East Asia, Australia, New Zealand and South America.
  • Bristows Law Firm
    Assistant Marketing Manager
    Bristows Law Firm Oct 2001 - Nov 2006
    London, United Kingdom
    - Assisted in the production and implementation of the marketing plan and marketing budget.- Responsible for internal and external marketing communications.- Led development and launch of new website, intranet and extranet. - Managed the client database including client segmentation and reporting.- Managed internal and external events including corporate hospitality, conferences, seminars and sponsorship.- Supported PR sending press releases to journalists and reporting coverage and media value.
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  • Thomas Cook
    Product Executive
    Thomas Cook Apr 2000 - Oct 2001
    London, United Kingdom
    - Determined product inclusion in brochures and online for various long-haul destinations, projecting sales and revenue, managing content and pricing. - Produced various reports to analyse market share, yoy sales by destination and property, flight load factors, accommodation sales and quality levels, competitor product and pricing analysis.- Managed destination specific marketing incorporated in various in-house channels including online, CRM and retail and supported advertising with key messaging and offers.- Provided PR agency, plus internal and external sales channels including TV Travel Shop with updated product developments and tactical pricing and promotions.- Researched information on potential future destinations including feasibility studies.- Participated in product development of auxiliary services branding and product range.
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  • Miki Travel
    Sales & Marketing Assistant
    Miki Travel Jul 1999 - Apr 2000
    London, United Kingdom
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Claire James Skills

Marketing Communications Marketing Digital Marketing Email Marketing Integrated Marketing Marketing Strategy Tourism Online Marketing Media Planning Marketing Management Marketing Research Media Buying Travel Management Partnership Marketing Leisure Brand Management Online Advertising Advertising Marketing Reporting Tourism Management Leisure Travel Agency Relationship Management Social Media Digital Media

Claire James Education Details

Frequently Asked Questions about Claire James

What company does Claire James work for?

Claire James works for Kenwood Travel

What is Claire James's role at the current company?

Claire James's current role is Head of Marketing.

What is Claire James's email address?

Claire James's email address is cl****@****s.co.uk

What is Claire James's direct phone number?

Claire James's direct phone number is +4420787*****

What schools did Claire James attend?

Claire James attended University Of Hertfordshire, London Metropolitan University, South East Essex Sixth Form College.

What skills is Claire James known for?

Claire James has skills like Marketing Communications, Marketing, Digital Marketing, Email Marketing, Integrated Marketing, Marketing Strategy, Tourism, Online Marketing, Media Planning, Marketing Management, Marketing Research, Media Buying.

Who are Claire James's colleagues?

Claire James's colleagues are James Mckay, Pamela Piera, Emma Sanger-Horwell, Sabrina P., George Koumi, Chris Webb, Stuart Armsby.

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