I have over 25 years experience in Marketing, working in the IT, Property, Professional Services and Retail sectors. During this time I have driven public relations campaigns by efficiently managing external agencies as well as handling my own major projects with the media such as producing successful coverage on Panorama. I also have experience of delivering innovative solutions to complex business issues. This has included leading re-branding campaigns, devising and delivering a European User Group, re-engineering websites introducing SEO strategies and content managed systems, managing sponsorships including negotiation of contracts, trouble shooting problematic databases, producing internal communications strategies and managing direct mail and email campaigns successfully.Specialties: Branding and IdentityPublic Relations expertiseFormation of European User GroupDirect and e-mail campaign management Website transformatione-communities