I work on product vision, strategy, and roadmap development, optimizing user experiences of how AI platforms and agents communicate with and engage users. I also enjoy driving growth by crafting user acquisition strategies tailored to each product, including performance marketing, social media martketing, influencer partnerships and email campaigns.

Headed strategy, OKR planning and growth for LingoAce's products in the U.S. market, leading B2C marketing, sales, operations, customer success, and B2B partnerships to schools with ~20 team members and consultants. Launched a new course product from 0 to 1 with cross-functional teams within 3 months and led its GTM strategies, achieving >10% cross-sell success.◈ Led the validation of the PMF of a flagship product launched to the U.S. market.◈ Drove product growth with a multi-million dollar marketing budget, multiplied its revenue x times through sponsored content, performance marketing and offline marketing.

◈ Led customer research and development of use cases and product messaging. ◈ Managed product marketing reviews, updating content, influencing pricing and packing strategy and generating ideas for marketing campaigns.

Co-founded BoldABC with the vision to make high quality and personalized education accessible to kids in the world and built the K12 e-learning company from the ground up. BoldABC had over 3,000 tutors and developed and offered original English literature and liberal arts curricula and contents to kids. Later we launched Aboluo App, an on-demand course streaming app for K-12 English-as-a-Second-Language learners.

Built the foundation of UpHonest's marketing and PR as a founding member and servied as the chief editor of UpHonest's social media channel SVRace, launching it from ground zero to 30k+ views/article.

Tracked new app performance in iOS and Google Play and analyzed social media trends for market research. Provided post-investment service to portfolio companies in marketing, PR and networking. Contributed marketing and PR content to media outlets, and operated GGV’s social media accounts. Organized startup competitions, creating operation playbooks.

Covered Congressional affairs and policy perspectives from leadings think tanks in Washington D.C. Managed video production for TV shows and social media videos. Also reported on social, cultural, and economic news.

Research Assistant at Duke Center for International Development.Research Assistant at Duke Global Health InstituteTeaching Assistant at Sanford School of Public Policy

Trainee at the Standards and Trade Development Facility (STDF)· Analyzed financial and progress reports of capacity-building projects and presented findings in 14 white papers as project review materials for donors and the working group; materials were distributed at STDF annual meetings.· Developed a reference guide of best practices based on a detailed analysis of 179 WTO Global Aid for Trade cases for participating countries in South America, Africa, and Asia.· Observed WTO standards setting mechanism closely and served at WTO meetings on intellectual property and trade agreements.

I assisted in market research, competitor analysis and strategy development for a client.

I initiated media outreach in 5 marketing campaigns for a top-tier tech company client and provided logistical support. Actively briefed reporters on product launches and industry trends to nurture media relations. Wrote media watch report for the client and maintained user discussion board.