Clara Liu Email & Phone Number

Los Angeles Metropolitan Area

- Created global marketing campaigns for music video releases totalling 40 million+ views, including graphics, concept art, and social media marketing- Managed talent relations and creative content for 15+ members of pop group Now United with followings of over 35 million, served as creative producer for music videos in collaboration with Tiktok Brazil.

Seoul, South Korea

- Managed an international roster of 120+ AAPI influencers and talent on Tiktok/Instagram/Youtube, scouted and recruited 20+ new creators, casted for global campaigns, drafted press releases, assisted at industry events - Built and maintained relationships with PR and marketing teams, designed organic and paid media campaigns to increase sales, negotiated.

- Served as production assistant and assistant editor for commercial shoots, assisted with casting, worked closely with executive producers to brainstorm and execute creative strategies, perform research, manage workflows, and reconcile media- Execute various administrative tasks, including scheduling all calls and travel arrangements for executive.

Los Angeles Metropolitan Area

- Worked alongside a team of producers and EPs on a range of developmental tasks, including extensive coverage on submitted scripts, film focus groups, project research, team business meetings- Screened incoming correspondence with agents and writers and provided daily script coverage before sending to EVPs

Century City, California

- Conducted casting and production research for upcoming tv projects- Created pitch materials for a variety of shows to be sold to various networks- Tracked new shows and market trends, working directly with department executives in development meetings

Beverly Hils, CA

- composed script coverage for feature submissions, identified projects for production- created presentations for pitches in already existing IPs- assisted executive assistants to act as liaison between film and TV department and producers, writers, rolled calls

Berkeley, CA

-Collaborated with company founders to expand social media platform and market design thinking courses-Performed data analysis with social media metrics to make recommendations for user engagement and analyze campaign results- Designed online graphics and website content to improve cohesive call to action across Twitter, Instagram, LinkedIn, and Facebook.

San Francisco Bay Area

- Ideated and organized local-level events promoting studio projects and publicity stunts alongside account executives - Identified and pitched to target audiences to promote upcoming blockbusters, communicating daily with college media, local businesses, organizations

Berkeley, CA

- created content for the Society19 UC Berkeley Instagram with 900+ followers, including advertisements and brand deals- managed 60+ bloggers and writers to coordinate meetings and deadlines for articles written- promoted articles from the UC Berkeley Society19 online magazine to reach pageview goals while overseeing incoming writers

West Hollywood, California

- Worked directly with producers to script and conducted voice casting for AAA videogames- Acted as liason between talent agents and producers to systematize and plan recording locations, scheduled and rolled calls- Trained as a script coordinator

Berkeley, CA

- Created promotional strategies to advertise travel destinations, including Cabo and Lake Havasu, for college students- Sold $7000 worth of trips to various groups around campus while recruiting more representatives for JusCollege

Berkeley, CA

- Boosted candidate’s social media presence and outreach by devising ways to generate more student voter interaction- Managed a team of five to network directly with campus voters and personally educate them on candidate’s platforms

Berkeley, CA

- Managed video projects from conception to final edit, collaborating with news, sports, and entertainment departments- Creatively interpreted inter-departamental video ideas, working alongside reporters to make engaging edits

San Francisco Bay Area

supervised teams of 4-5 canvassers during 5 hour shifts to ensure completion of duties and encouraging their effortsWent into communities to talk to citizens about environmental issues, raised on average $1500 per week, talked to 80+ new potential members per dayRecruited canvassers, conducted training for new canvassers to ensure success when interacting.

Bachelor Of Arts - Ba, Economics

Activities and Societies: Sigma Kappa, ASUC, CalTV, Business Careers in Entertainment Club, YoungLife College

Education record

Activities and Societies: National Honor Society, National English Honor Society, Red Cross Club President, Project UNIFY Vice President.