My Role:- Won 'Best Products and Services' at the LUXLife Fashion & Lifestyle Awards 2019 - Won top three finalist position in national AOP 2018 marketing awards - Successfully established new marketing division, created due to 25% increase in sales over the last year - Rebranded Louis Stone Optical with new logo, mission, values, look and feel - Have designed and am currently working on implementation of a new, more user-friendly and streamlined website - Successfully achieving regular PR for Louis Stone in main national eyewear magazines - Created and running Louis Stone's Facebook, Twitter, now award-nominated Instagram and LinkedIn profiles, with Instagram achieving 6,000 optical followers in 6 months alone (now has over 11,000 followers)! - Product selection/naming and planning - Running all print and online advertising - Dealing with customer enquiries as well as the company's customer service methodsCompany Mission:In operation for almost 70 years, at Louis Stone (Optical), what you see is what you get & that means service, quality & value. We are first and foremost, all about service. At Louis Stone, you always know who you’re dealing with & passing customers around is a big NO NO here. Delivering our customers high quality, British-designed spectacles, cases, optical equipment & merchandise, Louis Stone aims to offer opticians, optometrists, DOs, universities, optometry students and hospitals (the list goes on!), with a dynamic & diverse range of premium products, through genuine, friendly and most importantly, FAST customer service. We often deliver next day as we usually have full stock and we’re not ones to hang about… All our goods are handled and delivered internationally from our headquarters in the United Kingdom, right to your doorstep.Louis Stone (Optical) – ‘exceptional service, exceptional quality, exceptional value’.

A passion project based on food and the life surrounding it.weflourish have been employed by faithtable to oversee the project from start to finish.Starting from a small idea about food and how it draws on our life experiences, we collect stories about dishes from around the world (Insta: @faith_table or visit faithtable.co.uk)

Established in 1910, this award-winning architectural practice have employed me (weflourish) to oversee marketing strategy and processes.

Business Development/Social Media and Marketing for Power the Change.Empowering Managers and Leaders to reach their true potential through coaching, training and other learning and development strategies.Based in London and worked mainly in EMEA and U.S. territories to develop, design and deliver effective outcomes for professionals in many different industries. Power the Change have consulted and coached at all levels with companies including: • Vodafone IoT (telecoms)• Freuds Comms (advertising)• Weber (retail)• Skimlinks (e-comms)• NHS (health)• Towers Watson (consultancy)• BBC (media)• August Media (publishing)• Crate Brewery (crate beer trade)• Datalytics (big data)• CS Projects (construction)• LeasePlan (automotive)

My role:- Contributed to all channels leading to donation turnover rising by 500K over the past year- Manage the Communications Team (Graphic Designer, Social Media Intern and Media (PR) Co-ordinator/Copywriter) ensuring communications briefs (literature or requirements for events) from All depts get completed in the most efficient way whilst inputting on design/language, devising all email and social media strategy/brainstorming ideas for marketing materials- Created Social Media committee to ensure all departments are covered across our platforms- Successfully ran viral social media Twitter campaign which led to numerous tweets to charity’s account and web visit hits quadrupling over the weeks of campaign (developed a voting facility that led to even more visits to the page)- Inputted on crisis management- Manage the Marketing Agency we hired and input on all projects they are set/set deadlines and ensure they complete work in a timely manner- Create a monthly analytics report on traffic with advice and a Trustees Report for Comms Director- Monitor marketing budget and approve costs below 500 pounds- Manage and update website on daily basis and regularly devise and contribute to content

Highlights - - Wholesale gifting/fashion/homeware/toys- Devised rebranding strategy for overarching brand (The Litebulb Group)- Managed successful project brief/design for a merchandise range developed for Dave TV- Managed brief for a stationary range developed for National Geographic – now in development- Managed a design team of 5 people- Managed brief for new products for gifting/bike accessories/music accessories-some designs of which were my own/in charge of photography shoot for new gifting catalogue- Created new site design for better user experience and managed NPD

- Fast-tracked to PR and Community Manager in six weeks after joining the start-up as an intern - Managed PR company and freelancer- Responsible for advertorial, print/outdoor advertising and project managed a 3D advertising campaign- Managed affiliate marketing, resulting in higher revenue growth through this channel than company made at its beginning Managed site content and social media pages

In operation for almost 70 years, at Louis Stone (Optical), what you see is what you get & that means service, quality & value. We are first and foremost, all about service. At Louis Stone, you always know who you’re dealing with & passing customers around is a big NO NO here. Delivering our customers high quality, British-designed spectacles, cases, optical equipment & merchandise, Louis Stone aims to offer opticians, optometrists, DOs, universities, optometry students and hospitals (the list goes on!), with a dynamic & diverse range of premium products, through genuine, friendly and most importantly, FAST customer service. We often deliver next day as we usually have full stock and we’re not ones to hang about… All our goods are handled and delivered internationally from our headquarters in the United Kingdom, right to your doorstep.Louis Stone (Optical) – ‘exceptional service, exceptional quality, exceptional value’.