Clare Croker Email & Phone Number

Portsmouth, Gb

- Collaborating with the Marcoms team and wider business to discuss and create digital content.- Developing engaging and relevant content for the website and social media platforms.- The creation of a monthly email newsletter to distribute to website mailing list. - Guiding colleagues and the business on best practice within digital channels.- Mapping the customer journey with digital touchpoints- Developing content that enhances the customer digital experience and encourages engagement.- Implementing digital marketing strategies to strengthen online engagement.- Managing and updating social media accounts with regular and engaging content.- Managing the upkeep of website, ensuring it is current and reflective of the brand identity.- Utilising GA4 to track the performance of digital platforms and inform future strategies.- Offering digital marketing support for industry and business events.- Supporting the wider business in producing internal communications and department documents.- The creation and distribution of monthly group-wide internal newsletter.- Ensuring all communications are on-brand both visually and written.- Supporting product managers and sector leads with campaigns and content creation.- Exploring and developing ways to enhance the digital experience for customers/users.

Portsmouth, England, United Kingdom

- To grow the digital channels to drive visitor numbers and revenue.- The development of a digital policy ensuring consistency across all platforms.- Development and implementation of a communication strategy that meets audience needs and business goals.- The monitoring of digital advancement and trends and bringing them to the wider business.- The design and build of new website content and implementing industry best practice across existing content to maximising the channel’s revenue potential and create an improved customer experience.- The review and interpretation of data, making recommendations for SEO and conversion improvement.- The design, build and analysis of customer emails. Using segmentation tools to create effective email journeys with the customer experience and conversion at the forefront of all thinking.- Ownership and administration of the business Google AdWords account, running effective PPC campaigns that align with business and budget goals. - Ownership and development of all social media channels. Producing original and engaging imagery and copy for all social media channels. Monitoring and accessing the content for key learnings to then be fed back into the social media strategy. - The design and creation of digital content to support third party and affiliate activity, raising brand awareness and contributing to customer acquisition and retention.- Assessing website, intranet and digital applications against industry standards and helping to implement innovative technical solutions that have value for the customer.

Ryde, England

- Delivering an excellent customer experience, improving and maximising conversion across eCommerce and additional digital platforms.- Working collaboratively with the Digital team and various internal and external stakeholders to implement strategy and deliver timely activity.- The design/build of new digital content and updating/maintaining existing content to maximising the channel’s revenue potential and creating a flawless customer experience, based on analysis of stats and customer journeys.- The design, build and analysis of customer emails, reporting on performance and making email campaign recommendations with the customer experience/conversion at the forefront of all thinking.- The design and build of digital content to support third party and affiliate activity, raising brand awareness and contributing to customer acquisition and retention.- Assessing website, intranet and digital applications against industry standards and helping to implement innovative technical solutions that have value for the customer.

Ryde, England

Designing, building and sending all customer-facing email communications for the business including weekly e- newsletters. As well as leading the constant improvement and evolution of these communications, I produced email analysis and recommendations on reengagement and prospect activity for customer acquisition. On a daily basis I designed and maintained the company website, blog and social media pages, producing content and visuals to achieve and drive the business goals and e-commerce targets, as well as designing and producing static and animated banner adverts for our PPC campaigns.

Petersfield, England

Responsibilities included advert management and design. The design, construction, maintenance and optimisation of the company website. The design of company point of sale, promotional material and product catalogue. Responsible for buying print and the company marketing strategies.

Godalming, England

Responsibilities included website design, construction and maintenance. Design of company point of sale, promotional material, catalogues and packaging. Company print buyer and responsible for marketing photography and internal company literature.

Illustrations and photographs sold online at www.istockphoto.com

Southampton, England

Responsibilities included the design, construction and maintenance of store and window displays. Responsible for product point of sale and labelling.

Portsmouth, England

Responsibilities included the design of printed material; including catalogues, magazines, periodicals, books, leaflets, stationary and posters. Responsible for producing print-ready artwork using pre-press imposition software.

Bachelor'S Degree, Communication Design

Gnvq Disctinction, Art & Design

9 Gcse A-C, Gcse