Completed creative, design, and production of a new MediMedia Managed Markets logotype, branding guide, and MMMM capabilities brochure • Built the creative services department, designed and produced sales tools, pull through mechanisms, and training materials for Amgen, product guides and playbooks for Genentech BioOncology, Rituxan, and Avastin; and presentations leading to successful pitches for Boehringer Ingelheim Pradaxa and Abbott Humira• Developed, designed and produced a full range of targeted materials to fulfill our clients’ initiatives and impact payers, providers, and patients.

Merged the M&W team with Roska for strategy, creative concept, design, development, and production management of print media; with renewed emphasis on PowerPoint, Flash and DreamWeaver; directed transition/integration of Mueller & Wister client files; disseminated client brand and project expectations with account management and creative department• Revitalized Wyeth, BioImaging Technologies, and Colorcon clients and actively contributed to the Actelion, Cumberland, Janssen, and ViroPharma accounts

Reported directly to the President as director of the creative department, responsible for managing all projects and translating marketing objectives into creative strategies.• Coordinated and managed internal creative staff and external artistic vendors; conferred with account team & client in developing objectives, budgets, responsibilities and time lines• Relaunched Wyeth’s Rapamune US advertising campaign, managed all print, HCP and consumer collateral, exhibit graphics, and established US/Global branding guidelines• Developed creative concepts for presentations leading to the acquisition of:Wyeth BioPharma • Wyeth Women’s Health Care • AmerisourceBergen • Air Products • Airgas • BioImaging Technologies • CO2Direct • Colorcon • Fujifilm • Genex • Hercules • Rohm&Haas • University of Pennsylvania/Penn Engineering • VWR International

Co-managed creative/production staff of twelve• Conceptualized, organized and supervised successful execution of print & broadcast, corporate identity, annual reports, and direct mail for a variety of healthcare, dental, software, hotel/hospitality, casino, B2B, and consumer food & beverage accounts• Created campaign presentations in account acquisition of: Bentley Systems (CAD software) • Bluestone Software • Harvey’s Casino • Hatfield Quality Meats • HOKE • Jade Corporation • Maier’s Bakery • Primavera • University of Pennsylvania Health System