Claudia Ohanis - Spoor Email & Phone Number

Limburg, Netherlands

Online

I specialize in driving product success through a strategic blend of vision, stakeholder engagement, and agile methodologies. My mission is to transform ideas into impactful products that not only meet market demands but also exceed customer expectations.What I Do:- Product Vision & Strategy: I define and communicate a clear product vision, aligning it with strategic goals and market needs. By prioritizing features effectively, I ensure our products offer maximum value and a… Show more I specialize in driving product success through a strategic blend of vision, stakeholder engagement, and agile methodologies. My mission is to transform ideas into impactful products that not only meet market demands but also exceed customer expectations.What I Do:- Product Vision & Strategy: I define and communicate a clear product vision, aligning it with strategic goals and market needs. By prioritizing features effectively, I ensure our products offer maximum value and a competitive edge.- Stakeholder Collaboration: I work closely with cross-functional teams, including engineering, design, partner managers and marketing, to translate business requirements into actionable plans.- Agile Leadership: From sprint planning and backlog grooming to retrospectives. My approach fosters a collaborative environment, promoting continuous improvement and rapid delivery.- Customer-Centric Development: I gather and analyze customer feedback, market trends, and performance metrics to inform product decisions. Staying attuned to user needs and industry changes ensures our solutions remain relevant and effective.- Project Management: I oversee the product lifecycle from ideation to launch, managing timelines, resources, and risks. My goal is to deliver high-quality products on time and within budget while adapting to evolving requirements.- Content Creation: I craft clear and engaging content to share our developments with our audiences. This includes writing insightful blog posts about our latest innovations, managing compelling email campaigns, and developing comprehensive FAQs for publishers and advertisers.My approach is grounded in a commitment to excellence, innovation, and user satisfaction. I thrive in dynamic environments, using my skills to navigate complex challenges and drive product success. Whether launching new features or optimizing existing ones, my focus is on creating solutions that delight users and achieve business goals. Show less

Almere Stad Area, Netherlands

As a Management Team (MT) member, I specialize in strategic alignment, translating the organization's Vision and Mission into actionable strategies and plans. My expertise includes:- Developing annual and quarterly plans, evaluating performance, and seizing growth opportunities.- Expanding and optimizing the department based on commercial KPIs, managing projects, and fostering interactions with advertisers and publishers for optimal results.- Leading, coaching, and training… Show more As a Management Team (MT) member, I specialize in strategic alignment, translating the organization's Vision and Mission into actionable strategies and plans. My expertise includes:- Developing annual and quarterly plans, evaluating performance, and seizing growth opportunities.- Expanding and optimizing the department based on commercial KPIs, managing projects, and fostering interactions with advertisers and publishers for optimal results.- Leading, coaching, and training a team of up to 30 international specialists at various levels, focusing on personal development.- Supporting and making decisions on complex situations, special requests, and technical projects for advertisers and publishers, leveraging strong decision-making skills.- Managing operations by initiating and coordinating efforts across business units and divisions, ensuring efficient operations management.- Recruiting and selecting new team members to enhance capabilities.- Establishing and streamlining processes, including creating wikis, process descriptions, whitepapers, FAQs, blogs, and training materials.In business development, I focus on:- Developing and marketing new products and services aligned with organizational strategy. This involves creating roadmaps and collaborating with technical developers using agile methodologies to create and refine beta test cases.- Identifying and expanding growth opportunities by developing new customer portfolios or enhancing existing ones based on expected outcomes and cost-benefit analyses, implementing effective growth strategies.Leveraging strong analytical thinking to evaluate data, drive growth, and ensure stakeholder success.My approach is data-driven and results-oriented, committed to fostering personal development, ensuring efficient operations, and implementing growth strategies to drive organizational success. Show less

I manage a diverse client portfolio of over 100 top-tier clients and media agencies, driving significant growth for established brands and digital startups such as Corendon, Sundio Group, Oad, @Leisure Group, Emesa (Vakantieveilingen and ActievandeDag), Rai (Leadcampagnes), Aanzee.com, Travelbird, Travix (Cheaptickets), Schipholtickets, Transavia, and more.Key Responsibilities:Relationship Management & Digital Advertising:- Managed relationships in digital advertising… Show more I manage a diverse client portfolio of over 100 top-tier clients and media agencies, driving significant growth for established brands and digital startups such as Corendon, Sundio Group, Oad, @Leisure Group, Emesa (Vakantieveilingen and ActievandeDag), Rai (Leadcampagnes), Aanzee.com, Travelbird, Travix (Cheaptickets), Schipholtickets, Transavia, and more.Key Responsibilities:Relationship Management & Digital Advertising:- Managed relationships in digital advertising (CPC/PPC, CO, CPA).- Aligned partners with media types and website solutions for all customer journey touch points, tailored to strategy and budget.- Utilized various website types (blogs, review sites, comparison sites, content sites, coupon sites, cashback/loyalty) and platforms (Marktplaats, Social Media, Mobile, Apps, Adwords, retargeting, banner networks)Publisher Management & Acquisition:- Acquired and managed publishers to optimize conversion rates.- Handled XML feed management and supported Tag Management and conversion pixel implementations.Client Relationship & PR Activities:- Built and maintained strong client relationships.- Organized and attended events, trade shows, and networking gatherings.Consultancy:- Developed and executed strategies for major clients.- Monitored, adjusted, and advised on results, traffic, and partners.- Led and mentored colleagues within the travel and leisure sectors.- Shared knowledge through presentations and sessions.Business Development:- Identified and developed new submarkets (e.g., Daily Deals and Auction Sites).- Developed and integrated new products (e.g., Facebook tracking, In-app tracking).Leadership:- Chairman of Stichting Daisyfeest: responsible for all informal company activities.My expertise in affiliate marketing and lead generation, combined with decision-making, personal development, operations management, growth strategies, and IT project management skills, drives substantial growth and exceptional client value. Show less

Meer omzet door het verbeteren van de vindbaarheid en gebruikersvriendelijkheid van de website. Van (be)zoeker naar boeker!• Opstellen Plan van Aanpak;• Doelgroepanalyse m.b.v. database en Google Analytics;• Bepalen business scope a.d.h.v. PMT-model van Abell;• Bedrijfstakanalyse (in kaart brengen concurrerende krachten) m.b.v. Porter’ s Vijfkrachtenmodel;• SEO: bepalen Google SERP-positie, enquête voor verkrijgen nieuwe keywords, bepaling… Show more Meer omzet door het verbeteren van de vindbaarheid en gebruikersvriendelijkheid van de website. Van (be)zoeker naar boeker!• Opstellen Plan van Aanpak;• Doelgroepanalyse m.b.v. database en Google Analytics;• Bepalen business scope a.d.h.v. PMT-model van Abell;• Bedrijfstakanalyse (in kaart brengen concurrerende krachten) m.b.v. Porter’ s Vijfkrachtenmodel;• SEO: bepalen Google SERP-positie, enquête voor verkrijgen nieuwe keywords, bepaling zoekwoordpopulariteit m.b.v. Google InSights, bepaling SERP-concurrentie en plaatsing in positioneringmatrix;• Analyse linkbuilding 1.0 (traditionele) en 2.0 (sociale mediaoptimalisatie);• Usability/gebruikersvriendelijkheid: checklists, benchmark, scoretabellen, opstellen en uitvoeren enquête onder offerteaanvragers a.d.h.v. Klantlevenscyclus;• SEA aansturing via bureau• Analyse bezoekersstromen m.b.v. Google Analytics;• Beoordelen online prestaties en inspanningen a.d.h.v. de Internet Balanced Scorecard;• A/B-testing;• Bepaling huidige trends e-commerce;• Resultaatverwerking en opstellen adviesrapport;• Presentatie resultaten en adviezen. Show less

• Calculaties productaanbod;• Content schrijven en bewerken CMS;• Groepsboekingen;• Afhandeling klachten;• Opstellen (online) procedures en voorbeeldbrieven.

• Samenstellen reizen en uitwerken offertes;• Reserveren;• Contact onderhouden met klanten en lokale agenten;• Factureren;• Foto’s bewerken voor website;• Content bewerken in CMS;• Prijsconcurrentieanalyse China;• Deelname Vakantiebeurs.

Hbo/Bba, Hotel- En Eventmanagement

Vwo, Economie & Maatschappij (+ Management&Organisatie)

Education record

Vwo