With over a decade in the luxury industry, I've built a 360° skill set across top-tier brands for both product and service sectors. I pivoted from product into luxury services as Marketing and Sales Director at Primosfera, strengthening my strategic acumen. Previously, I led iconic brands for L’Oréal Luxe Portugal, such as Armani Beauty, Polo Ralph Lauren, Kiehl’s, and Yves Saint Laurent. Earlier roles included strategy with Pestana Group and branding with Nespresso Germany. Fluent in 5 languages, I have a very strong entrepneurial and creative spirit that led me to create my own sustainable athleisure brand Rocca Club.