• Spearheading digital marketing campaigns with a focus on B2B sales.• Creating engaging content that resonates with the target audience, resulting in lead generation.• Developing visually striking assets for digital campaigns.• Managing and optimizing email marketing campaigns, initiating strategic efforts that contribute to lead acquisition and sales growth.• Monitoring and optimizing broader marketing campaigns, employing a data-driven approach to enhance performance and… Show more • Spearheading digital marketing campaigns with a focus on B2B sales.• Creating engaging content that resonates with the target audience, resulting in lead generation.• Developing visually striking assets for digital campaigns.• Managing and optimizing email marketing campaigns, initiating strategic efforts that contribute to lead acquisition and sales growth.• Monitoring and optimizing broader marketing campaigns, employing a data-driven approach to enhance performance and ROI.• Creating and optimizing content for various social media platforms, leveraging strategic planning and testing tactics to maximize audience reach and engagement. Show less

• Responsible for the conception, design, and execution of captivating digital visuals.• Developed the overall look and style of social media posts, ensuring alignment with client objectives.• Conceptualized visuals based on project requirements, combining creativity with strategic goals.• Created compelling images and layouts, consistently meeting or exceeding client expectations.• Initiated and managed a volunteer program for Proyectar ONG, demonstrating a commitment to… Show more • Responsible for the conception, design, and execution of captivating digital visuals.• Developed the overall look and style of social media posts, ensuring alignment with client objectives.• Conceptualized visuals based on project requirements, combining creativity with strategic goals.• Created compelling images and layouts, consistently meeting or exceeding client expectations.• Initiated and managed a volunteer program for Proyectar ONG, demonstrating a commitment to community engagement. Show less

• Drove marketing performance in Latin America and the US, resulting in enhanced regional visibility.• Orchestrated the SEIDOR Analytics Conference 2020 and 2021 in collaboration with major industry players.• Successfully implemented HubSpot, optimizing sales and marketing processes.

• Oversaw the management of ESSEN social media profiles, including Facebook, Twitter, Instagram, and LinkedIn.• Developed and executed content planning strategies, enhancing the brand's online presence.• Optimized social media performance through systematic testing of various tactics and content formats.

• Managed end-to-end e-commerce operations, including product preparation, publishing, and inventory management.• Implemented strategies to drive and continuously optimize the e-commerce catalog, resulting in increased sales and customer satisfaction.• Collaborated with the marketing team to align e-commerce initiatives with overall brand strategies.