Claudia Lucantoni Email & Phone Number

Ville De Paris, Île-de-France, France

Région De Paris, France

Mission for Sanofi CHC (From November 2021)- Leading the E-Retail Media Playbook building project- Internal audit in eight countries, consolidation results and restitution- Evaluation on potential and maturity by market and identification of the key area to develop in their E-Retail Media strategy- Delivering an action plan, building working session with.

Région De Paris, France

Building an omni-channel positioning, online and offlineContributing to the global brand strategy and development ideas for the company including global positioning, global messaging and executing global marketing strategy and tacticsLeading and drive the implementation of the digital acquisition strategy and measurement of resultsElaboration of the.

Région De Paris, France

Set-­up of campaigns, follow-­up of performances and results of top Ligatus clients as Orange, Virgin, BforBank, Toyota, La Redoute Business development for the French market, up­‐selling and cross-selling programsIdentification, analysis and achievement of the best KPIs for the client for their digital acquisition solutionsMonitoring the evolutions on the.

Région De Paris, France

Daily Account Management of online campaigns (native advertising, retargeting, post view) on Ligatus networkOptimizations of global results of the campaigns based on the analysis of the KPI of the client Ensure advertisers' campaigns measurable ROIProvide campaign updates, internal analysis and weekly reportDaily interaction and collaboration with big.

Paris

Development of a Sales Strategy, contract negotiation and follow-up, Management of Criteo’s 3rd most important client Identification of new growth opportunity and recommendation for the best set-up of retargeting campaign (dynamic, static…)Analysis of client’s cookie pool and forecast potential of delivery, recommendation and set-up campaign Coordination.

Région De Paris, France

Criteo is the global leader in personalized retargeting.Criteo provides the world leading pay per click (PPC) personalized retargeting solution.Criteo's advanced technology enables online e-commerce sites to re-engage with potential customers who have left their website via dynamic banners containing the most relevant product specific recommendations that.

Bologna, Italy

Promoting relations and connecting Italians firms to foreign research centers Search of partners and preparation of presentations of Italians companiesMarket studies, e-­mailing, fairs organisation and event, street marketingRedaction and management of press release

Executive Education, Digital Marketing

Master'S Degree, International Economics

Erasmus Program, Econimics