Claudia Martínez Navarrete Email and Phone Number

Two succesful editions of RADICAL Conference in Mexico City in live presential format in 2018 y 2019Two succesful editions of RADICAL Conference with 100% on line format in 2020 y 2021RADICAL is the only forum on Public Relations and Communication in Mexico that brings together the leading voices of the national and international communication industry that address the relevant issues, trends and challenges of the discipline worldwide. RADICAL is the yearly event of PRORP A.C.PRORP is the main organization in the country that brings together the community of professionals of the Relations Public that promotes and defends the excellence of the discipline and the industry.

* Led and launched the new corporate identity resulting of the merge of IBOPE and Nielsen.* Built and managed websites for Nielsen IBOPE offices in Mexico, Dominican Republic, Puerto Rico and Venezuela. * Established a new intranet for employees.* Led global Nielsen Cares CSR program for Latam Nielsen operations.* Presented to UNESCO succesful results of CSR program “Nuestra Escuela Pregunta Su Opinión - NEPSO”

*Coordinated the curatorship and assembly of the exhibition at the National Museum of Anthropology "20 years counting: The impact of the media on Mexicans" one of its kind exhibition that portrayed contemporary Mexican society analyzed from the topic content consumed for two decades from tv, radio, printed and OOH media. The exhibit received more than 20 K visitors.*Managed participation at industry events: AMAI Congress, Media UpFront, IAB Conecta, AMIPCI, LatAm Media Festival *Presented results for NEPSO program at the IBOPE UNESCO Congress 5 years in Brazil, Mexico and Chile.*Founded the Public Relations department and coordinated the task force that defined the new corporate philosophy Led the design of new corporate brand identity guidelines and trained all staff end employees on its deployment. *Launched the first “Leading Media Knowledge” event in 2008 presenting to industry and customers IBOPE´s Media & Audiences Yearbook. This event was replicated yearly.

* Deployed along with managing director the merge of media departments of 5 major Mexican advertising agencies: Teran -TBWA, Arredondo de Haro, Lebrija -Rubio and Moller Communications to create Control Media. * Launched the newborn media agency Control Media holding the role of its spokesperson. * Managed media campaign to announce the purchase of the company by Carat, currently a Dentsu company. * Managed the press conference for the visit to Mexico of Global CEO of Aegis Group.

Promoción y venta de programas de capacitación en calidad y liderazgo para empresarios de alta dirección