In the heart of InoveLab Innovation Atelier lies the transformative Inovemus 360 Innovation Workshop, a meticulously crafted journey that propels ideas from their nascent stage to a fully validated business model. This unique voyage is designed for purposeful entrepreneurs grappling with the creation of innovative ventures or revitalizing businesses that have hit a plateau. #inovemus360 isn't just a workshop; it's a compass in the vast sea of entrepreneurship, offering clarity, reducing uncertainties, and mitigating risks by weaving together the quintessential tools for ideation and validation into a coherent, step-by-step guide to bring visionary ideas to life.Furthermore, I pioneered the HoPE Canvas, an ingenious framework for sculpting purpose-driven business models that not only thrive but also contribute positively to our world. The #HoPEcanvas is a pratical tool for the seamless integration of mindfulness and innovation, serving as a cornerstone for both the #MindfulBusiness and #MindfulJourney frameworks, dedicated to organizations and individuals alike.In my quest to foster a more collaborative and impactful business ecosystem, I'm an ambassador of Zebra Unite, helping creators of "Zebra companies" that aim to fix what unicorns break, nurturing a community of SDG-oriented change-makers.During my term as Innovation Director at ABMEN, I helped redefine the art & practice of Socratic business mentoring, rethinking how empathetic mentorship and Socratic inquiry can be pivotal in innovation, replacing conventional “do-what-I-do” posture with deep listening and thought-provoking questions, to shape the leaders of tomorrow.In journey has been enriched by mentoring numerous startups across prestigious innovation incubators and acceleration programs, leveraging my academic prowess with a master's in Informatics from PUC-Rio and a doctorate focusing on tech startup decision-making from COPPE/UFRJ. My commitment to education for innovation is evidenced by my leadership at the MBA in Cultural Production at FGV Rio and the Business Innovation in the Audiovisual Business program by FIRJAN and the Darcy Ribeiro Film School.Accredited as an adjunct instructor by the Lean Startup Program by UC Berkeley and COPPEAD/UFRJ, my mission is to weave a tapestry of innovation, purpose, and sustainable prosperity.Let's connect and embark on a journey of transformation, where purpose-driven innovation and mindful business practices pave the way to a better future.#NewBusinessDesign #PurposeDrivenBusiness #SGD #Mindfulness #Mentoring #Coaching