Clay Colwell Email & Phone Number

Berlin, De

Freelance graphic design, branding, illustration, UI, UX, and product building.

Austin, Texas, Us

Austin, Texas, Us

Austin, Tx, Us

/ Shaped creative strategy while overseeing direction of a multidisciplinary design team, in a trans-disciplinary environment of data scientists, insights analysts, financial strategists, technologists, and architects/ Recruited and directed design team focused on UX, UI, branding, and overall product design/ Lead design and storytelling of pitches which ultimately converted to large budget client relationships/ Managed estimates, budgets, and burn triage for clients via Harvest, while applying constrictions to road-maps/ Created product road-maps for the strategic market placement of new products, while developing connected brand stories parallel to launch/ Worked with clients on post-launch activities such as PR strategy, direct acquisition, product testing, identifying new marketing strategies, & design support/ Served as a primary account contact,utilizing a hands-on approach of bringing teams and clients together to collaborate/ Developed and implemented design processes appropriate to Thinktiv’s collaborative team and client work-flows

Austin, Texas, Us

/ Built a multi-faced design team from 2 to 25 including project mangers & producer/ Initiated a comprehensive branding campaign for NetSpend Online and executed key steps in building a vision for the product roadmap/ Designed unique interfaces for NetSpend’s innovative customer service platform based on comprehensive research studies and extensive QA testing/ Created new packaging designs for NetSpend branded products and worked with retail team to create more engaging in-store marketing experiences/ Oversaw art direction of all photo shoots, commercial, product videos/ Created brand identities for multiple B2B tech services & B2C partner programs including BET, Target, & Western Union/ Directed consumer-based product research testing for partner branded products which later dictated branding for multi-million dollar relationships/ Designed and directed the branding of the corporate site ($10M in annual rev) with thedirect marketing team, while applying a cross-channel style guide system

Austin, Texas, Us

/ Initiated a comprehensive branding campaign for NetSpend Online and executed key steps in building a vision for the product roadmap/ Designed unique interfaces for NetSpend’s innovative customer service platform based on comprehensive research studies and extensive QA testing/ Directed consumer-based product research testing for partner branded products which later dictated branding for multi-million dollar relationships / Directed and designed the branding of the corporate site and created a new style guide including an extensive icon library/ Created logos and branded identities for multiple B2B tech services/ Troubleshot weekly bugs within servicing websites and redesigned pages with quick turnaround, while working with the Git version control system / Created new packaging designs for NetSpend branded products and worked with marketing to establish a higher quality product identity within the prepaid industry/ Took over art direction of all photo shoots; both internal and consumer based/ Created comprehensive style guides for appropriate brand positioning

- Represent and direct all branding aspects of Vuse Media.- Launch all new media applications and direct usage of current Content Management System- Relate to clients and vendors in all aspects of new media and digital signage- Create pitches, proposals, and interactive presentations for prospective clients- Direct and hire subcontractors on projects regarding new media and digital signage

· collaboration and support on design projects and client requests· web design and print design· worked with all aspects of screen printing· art directed interns & contract designers, directed in-house printers on job specs

El Paso, Texas, Us

Austin, Texas, Us

· assisted in the concepts and designs for Austin City Limits Music Festival, Lollapalooza, and Blues on the Green · worked on the mark/identification and other collateral for several of artist/clients· frequently updated advertisements and set-up files for print