Clay Duan Email & Phone Number

Los Gatos, Ca, Us

中国 上海市

in charge of 3 BU/ FU1】responsible for P&L of D2C BU, a 3 billion RMB business2】Data , analytics and AI strategy and application3】Customer experience/ service center

Shanghai City, China

• As the D&A functional head: 1）Transform and grow data assets from traditional relational database with 200MM records to state-of-art BD solution with 800MM customer/prospect records and scores, supporting key strategic, marketing and risk management decisions. 2）Design 5 API access enabled data/AI products (DID, CIREO, auto/ loan/ insurance scored lists, MaroAI), improving marketing efficiency by 60% 3) Build and grow the D&A team from scratch to 60+ data scientists and D&A… Show more • As the D&A functional head: 1）Transform and grow data assets from traditional relational database with 200MM records to state-of-art BD solution with 800MM customer/prospect records and scores, supporting key strategic, marketing and risk management decisions. 2）Design 5 API access enabled data/AI products (DID, CIREO, auto/ loan/ insurance scored lists, MaroAI), improving marketing efficiency by 60% 3) Build and grow the D&A team from scratch to 60+ data scientists and D&A professionals.• As a primary growth driver of business: 1) Data driven marketing and risk management contribution to 400MM incremental profits 2）For consumer lending business, create 1(list) for 50(profit) capability 3）Lead customer experience steering committee, improve NPS score from 56 to 80+, the best in China insurance market. 4）Create dynamic scorecard, text mining and contact strategy doubling delinquent account collection rate, surpassing the leading player 40% in delinquent consumer receivables market.• As the P&L owner of D&A business, 1) Build the business from scratch, grow revenue from 0 to RMB80 million in three years, generating 20MM D&A business profit. 2) Contributing to ~RMB30+ MM product revenue.• As a member and partner of executive team: 1) Cultivate data based decision culture and implement DoE practice across critical business areas, increase learning speeding by 10X and accuracy by 50%+. 2) Develop and implement organizational “HABIT” plan, enabling company-wide data-driven transformation strategy. 3) Initiate “3-D” plan (Data Drive Development talent training program) with HR, trained 50+ analytics professionals across BUs. Show less

San Francisco Bay Area

Oversee global modeling analytics team, including the following functions:• Pricing analytics and optimization - Led first global pricing analytics work for the organization and designed analytical framework, which gained C-level executives’ supports and changed direction/ course of global pricing strategy/ practice.• Marketing Analytics – Oversee modeling analytics for marketing including CRM, segmentation, cross-sell, up-sell and customer life time cycle modeling analytics… Show more Oversee global modeling analytics team, including the following functions:• Pricing analytics and optimization - Led first global pricing analytics work for the organization and designed analytical framework, which gained C-level executives’ supports and changed direction/ course of global pricing strategy/ practice.• Marketing Analytics – Oversee modeling analytics for marketing including CRM, segmentation, cross-sell, up-sell and customer life time cycle modeling analytics. Co-designed marketing media planning/ expending system. Direct a team of internal and external consultant complete first generation Marketing Mix Modeling for the organization. Designed framework and roadmap for 2nd generation MMM. • Network planning and productivity analysis - continuously improve quality and efficiency of retail agent network growth investment via statistical modeling and optimization, covering 12+ countries. • Fraud risk strategy and modeling – developed first comprehensive Fraud Risk Management Strategic Plan & Roadmap for WU digital, providing clear picture and roadmap for achieving real-time risk decision making. Show less

Develop WU’s Most Advanced Analytical Platform - Corridor Growth Planning and Analysis• It is recognized by Senior VP of CSA as the most important analytical work in 2009, which has built solid foundation for 2010 and 2011 • Design and manage the one year long project involving 6 full time project team members • Models identify transaction drivers (external and internal) and quantify effects of drivers by market (5000+) and week (156+) • Enable Corridor-level advanced analytics… Show more Develop WU’s Most Advanced Analytical Platform - Corridor Growth Planning and Analysis• It is recognized by Senior VP of CSA as the most important analytical work in 2009, which has built solid foundation for 2010 and 2011 • Design and manage the one year long project involving 6 full time project team members • Models identify transaction drivers (external and internal) and quantify effects of drivers by market (5000+) and week (156+) • Enable Corridor-level advanced analytics capability to inform key investment decisions (agent, pricing) within WU core C2C business • The analytic framework is set up to be ‘evolutionary’ and can incorporate new information/ data seamlessly • It is the most advanced dynamic analytical platform in WU, using three modeling/ optimization software interactively Initiate and in Charge of Dynamic Foreign Exchange Spread Management (FXSM)• Identify and bring up the ideas of dynamic FXSM which has huge potential $ impact • Consistently refine analyses and gain broader ‘buy-in’ from CSA team and business partners• Construct business plans supported by solid analytical results to gradually optimize FXS given operation and legal constraints to achieve 10%+ ($80MM) more FX revenueBuild a High Efficient Analytical Team• Recruit, coach and manage analytical talents• Constantly explore and use new data sources (Experian, EIU, Global Insight, ESRI etc) with better coverage and higher quality• Evaluate and adopt appropriate modeling packages (KXEN, Angoss, Lindo, Forecast Pro etc) in addition to sas to greatly improve efficiency and capabilities Show less

Customer satisfaction survey and financial linkage analysis (with Customer Research and an outside firm) • Manage the project and create business recommendations which possibly will have $20 million impact• Manage and Conduct customer level analysis with better methodology, more reliable and actionable results• Rank order and estimate financial impact of 60+ attributes which may affect customer shopping experiences, making prioritizing improving customer experience thus customer… Show more Customer satisfaction survey and financial linkage analysis (with Customer Research and an outside firm) • Manage the project and create business recommendations which possibly will have $20 million impact• Manage and Conduct customer level analysis with better methodology, more reliable and actionable results• Rank order and estimate financial impact of 60+ attributes which may affect customer shopping experiences, making prioritizing improving customer experience thus customer spending possible with limited resourcesStore Merchandising Optimization - (with Merchants, Merchandising Analytics and Finance) • Design and manage methodologies for customized merchandising, more accurate unit buy and better space planning• Create store clusters to guide store customized merchandising based on characteristic of current and potential customers’ demand• Design methodology to optimize store floor allocation within departmentSears Store Sales forecast for Labor Scheduling - (with Store Operation) • Co-manage Sears store associate staffing project which would have more than $5 million cost savings annually• Manage and create store sales forecasts to feed store staffing optimization Show less

Ms, Statistics

Ms, Economics

Activities and Societies: President of Chinese Students and Scholars Association

Bs, Internation Trade