Certifications • Google Ads Search Certification • Google Analytics Certification | Universal & GA4 • Google Ads Display Certification • Shopping Ads Certification • Google Ads Video Certification • Google Ads Measurement Certification • Google My Business Certification • Google Local Guide (Level 6) Local Service Ad Management Notables • Extensive knowledge of Google Local Service Ads ($25M+ Managed) • Industries: Law, HVAC, Plumbing, Electrical, Garage & Locksmith• Google business profile management (Over 100 managed) Agency Experience I have experience working in a fast-paced agency environment over the last 7 years. I am skilled at managing multiple accounts simultaneously, meeting tight deadlines, and working collaboratively with a team of creative professionals. I have a strong understanding of the agency workflow and can effectively communicate with clients and internal stakeholders.
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Digital Marketing SpecialistLeadsnearby Feb 2023 - Aug 2024Orlando, Florida, United States● Managed PPC, Google Business Profile and Google Local Service Ads for over 30 local service companies (HVAC, Electrical, Plumbing & Garage Door Companies) ● Implemented AI to assist in management and reporting of paid media clients.● Increased leads and reduced CPL in both Google Ads and Local Service Ads● Set up phone recording through the Google network to verify phone calls● Implemented social ads for clients
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Digital Marketing ConsultantChristopher Berry Oct 2016 - Feb 2023Orlando, Florida, United States● Managed SEM, PPC, and Social Media strategies for many different agencies, including e-commerce, lead generation, and brand campaigns. Client facing role.● Campaign creation and management, keyword research and optimization, ad copywriting, bid management, landing page optimization and A/B testing● Implemented AI to assist in management and reporting of paid media clients.● Increased client ROAS by 25% and decreased CPA by 15% on average through data-driven optimization.
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Senior Digital Marketing ManagerDulles Glass And Mirror Jun 2014 - Oct 2016Washington D.C. Metro Area● Built and managed 4 corporate brand paid search accounts, driving significant ROI.● Assisted in website redesign based on CRO analysis and data insights.● Conducted ongoing analytical analysis using Google Analytics and in-house reports to ensure campaign profitability.
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Ppc Account ManagerQology Direct Oct 2012 - Oct 2013Ft Lauderdale, Fl• Managed PPC campaigns for major telecom brands (Verizon, Comcast, Time Warner Cable) with a monthly budget of $1M across Google Ads and Microsoft Ads• Managed mobile, click-to-call, and other ad formats in an offline conversion environment• Utilized data analysis with 3rd party apps to optimize campaigns and ensure profitability -
Founder/PublisherDiabetic Live Oct 2007 - Oct 2012Washington D.C. Metro Area• Launched a publication from scratch and successfully grew it to a $120K annual revenue stream• Increased readership to 15K per month, with 90% of traffic coming from organic search results• Implemented effective paid search campaigns on Google Ads and Bing Ads, achieving a 40% conversion rate and a 135% ROI• Grew a Facebook following to over 8,000 members using a highly cost-effective strategy (CPL of $0.05)• Launched a successful lead generation campaign that consistently… Show more • Launched a publication from scratch and successfully grew it to a $120K annual revenue stream• Increased readership to 15K per month, with 90% of traffic coming from organic search results• Implemented effective paid search campaigns on Google Ads and Bing Ads, achieving a 40% conversion rate and a 135% ROI• Grew a Facebook following to over 8,000 members using a highly cost-effective strategy (CPL of $0.05)• Launched a successful lead generation campaign that consistently acquired 1,000+ leads per month Show less -
FounderThe Host Group Inc. Oct 1998 - Oct 2007Washington D.C. Metro Area• Founded and led a successful startup with a focus on innovative web hosting solutions using a leased fiber optic network scaling the company to over three thousand customers• Developed and executed effective marketing strategies that elevated the brand to a recognized industry leader• Implemented organic and link building campaigns that secured top rankings for relevant keywords, resulting in significant organic growth• Leveraged paid search advertising to acquire new paying… Show more • Founded and led a successful startup with a focus on innovative web hosting solutions using a leased fiber optic network scaling the company to over three thousand customers• Developed and executed effective marketing strategies that elevated the brand to a recognized industry leader• Implemented organic and link building campaigns that secured top rankings for relevant keywords, resulting in significant organic growth• Leveraged paid search advertising to acquire new paying subscribers at a low cost per acquisition (CPA). Networks included: GoTo.com, Lycos.com, Altavista, Google, Facebook & Yahoo Show less
Christopher Berry Skills
Christopher Berry Education Details
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Nature
Frequently Asked Questions about Christopher Berry
What is Christopher Berry's role at the current company?
Christopher Berry's current role is Certified PPC & LSA Ads Manager.
What schools did Christopher Berry attend?
Christopher Berry attended University Of Florida.
What skills is Christopher Berry known for?
Christopher Berry has skills like Google Adwords Professional, Bing Ads, Facebook Marketing, Search Engine Optimization, Google Analytics.
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Christopher Berry
Brooklyn, Ny -
Christopher Berry
Business And Industry Consultant ♦ Ceo And Business Owner ♦ Growth, Value And Exit StrategistSt Louis, Mo3sbcglobal.net, haz-waste.com, navixconsultants.com1 +131484XXXXX
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1berrylawgroup.com
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2gsb.columbia.edu, barings.com
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