Clément Bastide Email & Phone Number

Basel, Basel, Switzerland

France, And Luxembourg

Teach digital marketing courses (Google Analytics, Google Ads, Traffic Management, Digital Brand Management, etc...) to students in different business schools in France (Digital Campus Montpellier, EFAP Bordeaux, ISEG Bordeaux, ISEG Toulouse, Sup de Web Toulouse) and at the University of Luxembourg.

Luxembourg

Help companies in their marketing strategies: branding, social media strategy, trainings, audit, CRM, programs.

Japan

Develop the online business of 3 Japanese companies: (1) a restaurant chain "Abura Soba Gakkai": improve the visibility of the restaurants on the different food apps/websites, launch a cooking class for foreigners on Airbnb Experiences, (2) a start-up making robots "Yukai Engineering": organize a brand awareness campaign on social media with influencers (YouTubers/Instagrammers) and paid ads (Facebook/Instagram), design and launch the US Amazon product pages and Shopify website, manage a promotion emailing campaign, analyze the online activities and provide recommendations accordingly, go to the IFA Berlin to find European partners/distributors, pitch the products, have interviews with journalists, and (3) a ski resort "Musashino Nakano Ski Resort": make an analysis of their website's traffic.

Luxembourg, Luxembourg, Luxembourg

Develop marketing strategies to drive demand and new customer acquisition across multiple traffic channels in Europe. Initiate, plan, coordinate and execute multiple and highly visible marketing and merchandising activities, including new product launches, to drive traffic, revenue, and conversion. Work closely with the business and technical teams to build, implement and interpret marketing and merchandising programs that promote our lineup of products on Amazon. Develop targeting strategies that will improve marketing and merchandising performance. Create an engaging customer experience that makes our devices both easy and fun to use for customers while also meeting business goals.

Luxembourg, Luxembourg, Luxembourg

As Digital Marketer, my role is to:1. Manage digital marketing campaigns across our different channels (website, emails, social media, paid ads, etc...)2. Develop metrics and reports for measuring campaigns results and website/blog traffic and for analyzing topic of interests for upcoming campaigns.3. Participate in the new CRM launch and be responsible for the new emailing platform4. Webmaster back-up (during the 1st year only) for content creationAs Social Media Coordinator, my goal is to grow our presence on social media platforms by increasing user engagement and reaching new users.These are some of the hats that I wear every day:1. The content strategist: create content for promotional posts for different social networks2. The campaign manager: plan and execute campaigns and ensure integration across social media channels3. The community manager: be social :) Facilitate conversations among people online and interact with others to answer their questions and provide support4. The analyst: set and track meaningful metrics to evaluate performance and to optimize the future initiatives5. The developer: stay up to date on social media changes and monitor latest platforms to make sure we’re always using them in the best way possible6. The teacher: teach my co-workers about how to use social media and explain how they impact our industry in particular (read the article below)

Luxembourg, Luxembourg, Luxembourg

- Be responsible for the new website launch, liaise with the headquarter and the Luxembourg teams- In charge of the day to day updates on the website- Proactively ensure highest levels of usage of the Internet sites by working closely with associates in the firm- Keep and improve the attractiveness of the different sections of the website- Analyse the visits of the website, visitor’s interest and expectation with Web Trends tool - Analyse social media trends and develop quantitative reports- Develop social media presence of the company

Montreuil, Île-De-France, France

- Manage Digital Marketing projects (websites, newsletters, webkit, games, viral marketing operations).- Coordinate actions on social media and video platforms (Facebook, Youtube,…).- Online community activity analysis: development of quantitative and qualitative reports on the visibility and perception of brands on the Web, and recommendations for action accordingly.- Coordinate implementation of the digital strategy with subsidiaries and performance analysis of local campaigns.- Recommendations on SEO, Search Marketing, Partnerships.- Ad hoc support to the Digital Marketing team.

Montpellier, Occitanie, France

- Traffic sources analysis, recommendations on SEO, Google Adwords campaigns & social media.- Mission of 1 day per week

Montpellier, Occitanie, France

- CRM: client database analysis, satisfaction survey.- Traffic sources analysis, digital marketing strategy development: SEO and social media, identification of blog influencers

Montpellier, Occitanie, France

- Launch of a new loyalty program- Organize and communicate on events- Work on future website.

Preston, England, United Kingdom

- Program a dynamic website.- Erasmus.

Master, Marketing Et Technologies De L'Information Et De La Communication

Erasmus 2010: Waterford Institute of Technology (Irlande)

Licence (Equivalent To A Ba), Management Technico-Commercial

Dut, Informatique

Erasmus 2008: University of Central Lancashire (England) Vice President of the student association.