Clementine Mcbride Email & Phone Number

Melbourne

National Marketing Manager across the Hit Network, Trade (B2B) and Corporate streams.

Victoria, Australia

Manage all marketing for Domestic and International markets for five iconic Australian Resort Properties (Lizard Island, Heron Island, Wilson Island, El Questro and Kings Canyon) including brand communications, advertising, digital strategy (ecommerce and social), and PR and media management.Key achievements include: development of strategic marketing plan.

Melbourne, Australia

Drove and executed all above the line and below the line brand communications on behalf of 'The Fashion Capital' brand through seasonal campaigns and major development launches.Key achievements include: major annual rebrand of creative campaign while maintaining heritage elements; managed advertising buy annually including TV, national and metro press.

Melbourne

Managed annual marketing strategy, budget management and campaign implementation for FMCG and Foodservice / Wholesale Products of the Australian business unit as well as managing key FMCG accounts.Key achievements include: creation of website and e-commerce business, negotiation and management of key sponsorships to drive brand reputation and awareness.

Assisted Corporate Affairs Manager and key Senior Management with internal and external communications. Key achievements include: Media relations with key motoring journalists, executed major events including vehicle launches and internal stakeholder events, assistance with major sponsorship campaigns for the brands, internal communications writing and.

Contract position assisting with the implementation of the online National Daimler Chrysler Training Program. Role included: User experience testing, data entry and analysis, liaising with key sites and stakeholders.

Working across all DaimlerChrysler Passenger Car Brands (Mercedes-Benz, Chrysler, Jeep and Smart) to design and produce communications materials and executions for the national dealership network. Key achievements include: Rollout of "Actibrand" online portal for dealer customisation of marketing material, Motor Show management of aftersales stand and.