Head Of Sales France & Global Seo
Design and lead the B2B2C go-to-market strategy for the French and SEO markets, scaling revenue 7x (from 5M to 35M ARR) and expanding the team from 40 to 80 executives.Lead the French sales department defining sales strategies, management structure, trainings, KPIs and targets over-achieving the Business Plan (125% in 2022 and 112% in 2023).Test and scale new revenue-growth opportunities through lean management launching successfully 4 new business verticals (Banking, Property Management, Rental Management and B2B Assets).Conduct market analysis through database processing (Hubspot export, Big Query and Excel) to improve sales efficiency by 200%.Test and implement prospection tools (Lemlist, Kaspr, Lusha, Phantombuster, Dataminer) increasing sales conversion rate by 35 %.Manage the relationship with C-level key accounts closing 5 nationwide partnerships.Train executives and managers on sales methodologies (SPIN Selling, objections handling, need discovery and closing) improving closing rate by 35%.Manage the lead generation team through organic SEO, content creation and linking increasing the traffic to our EMEA sites and leads generated by 300 % in 6 months.Design and lead the recruitment strategy of the French and SEO markets (scorecards, job offer, interviews, tracking) recruiting 182 executives in 2 years.Work together with the Revops team to harmonize Hubspot CRM structure and automation across all marketsCollaborate with cross-functional teams, including Human Resources, Product, Operations, Data, Marketing, and Customer Success, in the design and implementation of the sales business plan, campaigns, and market studiesAttend company and industry events promoting company brand and initiating new partnerships.