Cleona Lee Email & Phone Number

Kuala Lumpur, My

Malaysia

NOCCO MALAYSIA & SINGAPORE NOCCO - NO CARBS COMPANY | A SWEDISH FUNCTIONAL FOOD COMPANY

Singapore

BAREBELLS MALAYSIA & SINGAPOREBAREBELLS FUNCTIONAL FOOD | A SWEDISH FUNCTIONAL FOOD BRAND

South East Asia

Serving you high-quality Sweden made functional food, power your fitness lifestyle with “eat-well” in mind.Our Brand: 1. Barebells (Origin- Sweden)2. Nocco (Origin - Sweden)Coming Soon- House brands-1. Let's go NUTS2. Power food by Functional Food Club

Sweden & Malaysia

Representing the Lifestyle segment as P.R & Marketing lead to service clients/ partners from across the Asia region; currently also working on fitness & wellness startup under SWEQC, our U.S.P is to bridge Nordic lifestyle philosophy to the Asia markets. More information on our website: www.sweqct.com Partnership opportunity - TEDx Bangsar 2019- A big scale TEDx talks in Kuala Lumpur, hit me up if you're interested to be part of this meaningful event. Speak soon!

Kuala Lumpur Malaysia

*Responsibilities: Project Managing Signature Project of NESTLE | Kit Kat Chocolatory-Develop marketing communication materials for all marketing usage.-POSM creative direction briefing and copy writing.-Client servicing and liaising at all areas.-Brand marketing campaign planning, proposal writing, ideology presentation. -Project Managing from build-up, recruitment, staff training, till soft-launch of the project. -Co-ordinate PR media launch event with PR agency.-In-house consumer journey planning.-Brand awareness campaign & components planning, such as collaboration with 11 street. -Construction build-up time line managing with vendors & contractors. -Justify performances' quality to ensure high quality of works are being delivered.-Prepare Operation manual, minutes, WIP reports and post evaluation reports.-Inspect and direct campaign from start till completion, worked closely with vendors and production teams. -Budgeting on advertising campaign, PR media events and collaboration programs. -Creative briefs drafting for creative team, and in-store merchandising design team.-Stimulation of different sort of events with clear direction in branding or partnership.

-Media servicing and media communications-Press pitching and PR content planning-PR campaign planning-Social Media strategy planning and execution-On-ground PR activation, digital, social media and media planning and execution. [360 angles] -Product copy- writing-Partnership relationship managing-KOLs relationship managing and PR Product launching planning and execution Special PR campaign planningetcLaunches produced:1. Velour Lovers Lip Stick: Campaign theme [Lip Affair]#LauramercierMY #VelourloversMY #lipaffair2. Candleglow Luminous Foundation: Campaign theme [Have a Glowing day]#CandleglowMY3. 20th Anniversary Celebration & Global Creative Director Visiting | Media Event | Media content production with 3 KOLs.

Kuala Lumpur, Malaysia

Job Description:Marketing communication and activation managementDevelop marketing communication material for all marketing materials.POSM creative direction briefing and copy writing.Client servicing and liaising at all areas.Brand marketing campaign planning, proposal writing, ideology presentation.Co-ordinated artists, performances, musicians, crew, VIP during production.Event journey planning Brand awareness campaign planning.Venue recce to ensure safety, space and other factors are in great conditions. Justified performances' quality to ensure high quality of event delivered.Prepared Operation manual, WIP reports and post evaluation reports.Inspected and directed the event from beginning till the wrapped up, worked closely with vendors and production teams. Budgeting on event, concert and music video production.Ideology proposing to different clients.Draft creative briefs for creative team, and venue design team. Justified the issue of business/ event direction, and provide activation concept that solved the problem.Stimulation of different sort of events with clear direction in branding or partnership. J. Walter Thompson is an established international advertising agency, ALWAYS is one of the biggest shopper marketing agency, headquarter located at ShangHai which is under the acquisition of J. Walter Thompson Asia Pacific. In this position, i work as an account manager & activation manager who oversees the project from beginning till end. I Develop and analyse marketing insight for my clients. Understand their problems and solve it from beneath. Wide job scope included marketing strategy planning, ideology proposing, consumer engagement, in-store strategy, activation executing, project supervising, reports and post evaluation reporting. Currently handling clients like MILO, La Cremeria, Philips, NESTLE Omega Plus etc.

Kuala Lumpur, Malaysia

Job Responsibilities:Fashion retail/ Merchandising management:Managed the operation of an integrated fashion line which has physical stores and digital channels. People management, staff training in hard and soft skillBuyer of the brand, travelled to China often to liaise with factory in order quality products delivered.SKU, inventory control and product life cycle planning.Managed the areas of retails of the brand.Marketing strategy planning of the brand in ATL & BTL, liaise with PR, advertising, activation and digital agency on yearly plan. Justified seasonal brand direction and implemented changes quarterly.Fashion show and event planning, organising, execution and prepare post evaluation reports. Produced branded fashion video content. Creative brief drafting for prints, video content, digital channels designs, etc.WCommunications brief writing for all marketing communication materials.Liaised with all event vendors, exhibition organiser, partnership brands and international exhibitorRepresented brand attended all business meeting and partnership presentation.Launched new products and create brand awareness for new products.Shopper journey experience planning.Yearly budget planning and forecasting in marketing and production.Weekly meeting with funder Tan Sri Azman [Yayasan Azman] for budgeting, funding and financial issues. Conducted weekly, monthly meeting amongst staff and business partners. Organised charity bazaar and charity auction that conjunction with charity association.Planned charity events as one of the key brand activation direction. MADEENA by MIZZ NINA SDN BHD is a local owned exclusive fashion line by international artiste Mizz Nina.

Kuala Lumpur, Malaysia

MIZZ NINA PRODUCTIONS is a production company which produces several famous music video that won many awards locally & internationally. Music/ art content builder based in Kuala Lumpur.During my position here, i Worked with artiste/ Brand--Mizz Nina, Hannah Tan, Mimifly(O.N.E), Havana Brown, Chris Willis--Also Awarded as:--ADIDAS LACED UP 2012 best female dancer, NIKE Stage choreographer(2012), Puma dancer(2008-2009), HENNESSY Artistry dancer/ co-choreographer (2011-2013), International waacking competition (2011) [SG] First runner-up--Represented Malaysia performed at countries such as:-- Australia, Amsterdam, Paris, Taiwan, Philippines, Singapore, Thailand, Indonesia--This career first started as one of the lead dancer in one of Mizz Nina music video. Where i started as a tour dancer with her. After 6 months of trainings, i was selected as choreographer for mainly female style choreography. Where i started to choreograph for all her pieces. Together with Mizz Nina, we planned marketing strategy for stage performance and produce event/ music videos. Whereby, i produced several music videos in this position, such as "Rental Yang Sama", "Around the world feat J-Park [Korea], etc which under YZ International.I was invited by NIKE as co-producer as one of their event [NIKE We Run KL 2012]. Which i co-produced, planned, directed, choreographed their whole stage showcase. Directed the stage direction, lighting direction, dance choreography, artist managing through this event. We build 4 small scale stage along the running path, where participants get cheered by dancers. And the main stage at the end of the journey, representing a celebration of We Run KL with NIKE. Total attendees of the event was 10k, and we had 50 dancers to entertain for the whole event. Lastly, remarkably, i was representing Malaysia to participate & perform at New Skool Rule, international music & art conference at Rotterdam, Amsterdam.

Kuala Lumpur, Malaysia

TV show choreographing and entertainment advising --Chichi&Chacha--

Advance Diploma In Fashion Marketing & Management, Fashion Merchandising, 1St Class

Junior & Senior High School, Business/Commerce, General, B