Cléophée Millet Email & Phone Number

Région De Paris, France

Press and public relations: Coordination of PR agencies, animation of the PR community with the subsidiaries, monthly PR reports, KPI's analyses, films and celebrities product placement Events: organization of press days, launch of brand collaborations and collections by the artistic directors Etudes, deployment of the brand in a global scaleInfluence Marketing: 3-year influence strategy, seeding plan, digital influence campaigns, strong network Definition of budgets, recruitment of employees

Région De Paris, France

Influence & shoppings requests management (shipments, returns and follow-up) Showroom coordination Implementation of press reviews, press releases, newslettersEvents organization and media / influencer relations

London, Royaume-Uni

- Increase the band's visibility through articles, brand stories, news, product placement in UK publications, print and digital;- Events organization: Press days / in-store events / fashion shows / workshops, etc: - Organize in-store activities to promote the brand amongst customers, VIP's and socialites;- Organize and follow up the invitations and attendance, from UK journalists at the twice yearly fashion show, as well as international corporate events;- Maximize product placement amongst celebrities living in the UK;- Promote the brand in the UK. This includes all product categories (gifting, ready to wear, accessories and jewelry for birth, baby girl, boy and teenager lines, perfume and cosmetics and Christmas products).- Coordination between UK Press team, UK editors and Paris head office- Coordination and management of Press showroom- Daily dept maintenance and sample management- Daily / weekly / monthly press review and reporting- Find suitable ideas to recruit new customers;- Coordination with UK Boutiques & Retail OperationsLogistics: Press inventory & send-outs

Région De Paris, France

Management of the shopping requests (Tracking of press requirements, monitoring of samples, shopping tracking)Realisation of press-books – Reporting, clippingsOrganisation of events (Press days, fashion shows, product presentations) Realisation of newslettersBrands : Calzedonia, Intimissimi, Bonpoint, Vhernier, Buccellati, Steiger Paris, Ermanno Scervino, MP di Massimo Piombo, Elena Ghisellini, Redemption, Stouls, Yves Salomon, Iceberg

Région De Paris, France

Responsible of communication actions and promotion campaigns with the editor (mailing)Tracking of events for the brandCreation of communication supports (brand and digital pitch)Digital: coordination of the advertising web site

Organisation of events at the PR departmentQuantitative and qualitative analysis of the media coverage to optimise the objectivesRealisation of Media dashboard Set up of press releases (Group, Fondation Ipsen, G5)Establishment of internal communication toolsParticipation of newsflow (schedule communication activities )Updated databases for journalists and institutional

Boston, Ma

Study of requirements and recommendationsImplementation of communication plans Prospection for export development (USA, BRIC)

Région De Boston, États-Unis

Analysis of sales on dedicated range of product for the Asian, North American and European markets Competition survey and reporting

Master Degree - Mba Communication, Medias And Events, Communication And Medias Study, Annual Average : 13,78 Mention Assez Bien

Activities and Societies: Member of the wine and gourmet associationMémoire obtenu avec une note de 16/20 : "Comment l'entreprise La Halle.

Bts, Commerce International