Key accounts: Aeon, Cashing Pro, UNICEF, A Drop Of Life, NTT Com Asia, Kingdee Software, China Telecom Macau ,MPFAKey Award:Awarded The champion of "YouTube Top Hong Kong Ads of 2017" from MPFA digital campaigns in 2017 •Managing multiple clients for search & display in the fields of international NGOs, multinational corporations, educational & financial institutions•Engaging in planning & execution of digital marketing projects on search,display networks & social media platforms•Optimizing the performance daily to achieve key KPIs & seeking new marketing channels for clients•Providing insights & actionable optimizations to max clients' ROIs•Conducting regular meetings for comprehensive campaigns' reviews & customized digital support•Assisting business development team on new business pitchingReference link:http://apac.thinkwithgoogle.com/ads-leaderboards/youtube-leaderboard-hongkong-2017-all.htmlhttp://www.marketing-interactive.com/top-hong-kong-ads-of-2017-on-youtube/http://www.asiapac.com.hk/YouTube_Top_Hong_Kong_Ads_2017.html

•Conducted regular market research of travel industries•Translated daily information and updated data for air-ticketing departments•Presented the latest social media strategies in Hong Kong and how Ctrip could make use of that to engage with existing customers