Catherine Lindner

Catherine Lindner Email and Phone Number

Chief Marketing Officer (CMO) @ Enlighten Designs
Seattle, WA, US
Catherine Lindner's Location
Seattle, Washington, United States, United States
Catherine Lindner's Contact Details

Catherine Lindner work email

Catherine Lindner personal email

About Catherine Lindner

Do you have a great product or service but no idea how to let the world know about it? Contact me at clindner@3-create.com to learn how we can work together to make your dreams come true. I’m passionate about helping innovators bring products and services to life through marketing strategy and consulting that drives pipeline and accelerates revenue. I’ve launched the first global guide to streaming radio at WindowsMedia and the first CRM mobile app. I've transformed the awareness of my current company from just another software reseller to a premium service that stands out in an overcrowded market. I can help you, too. I’m passionate about people, culture and global collaboration. We accomplish so much more together than we do apart. I’ve brought international teams together at BMW Group and Microsoft driving deeper, better results.Specialities: • Global Branding and Marketing Strategy • Integrated Marketing Planning and Execution • Product Marketing / Brand Management • Customer Experience Strategy • Targeting and Segmentation • Customer Journey Mapping • Marketing Leadership • Team Building / Sales Collaboration • Cross-cultural Communication • Multi-country Product Launch • Agency and Budget Management

Catherine Lindner's Current Company Details
Enlighten Designs

Enlighten Designs

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Chief Marketing Officer (CMO)
Seattle, WA, US
Catherine Lindner Work Experience Details
  • Enlighten Designs
    Chief Marketing Officer (Cmo)
    Enlighten Designs
    Seattle, Wa, Us
  • 3Create
    Chief Marketing Officer (Cmo)
    3Create Aug 2020 - Present
    Seattle, Wa, Us
    3Create is a consulting firm for customer acquisition and retention strategies. We combine data, marketing and customer experience to help companies find, get, and keep customers, globally or locally. Our repeatable framework teaches you how. Contact us today at info@3-create.com or visit 3-create.com
  • Nextec Group
    Managing Director Of Marketing | Integrated Marketing Strategy, Brand Management
    Nextec Group Apr 2014 - Oct 2022
    Seattle, Wa, Us
    As a member of the executive board, I directed the team responsible for all marketing activities, including strategy, branding, demand gen, websites, SEO/SEM, social media, email, direct, and events.I led NexTec’s rebranding initiative in 2014, implementing new processes, additional staff, and new marketing software, including the integration of Marketo (Marketing Automation Tool) into company processes, from selection to implementation. This helped us increase leads yearly and gain significant new opportunities.I directed the team to revitalize our online presence in 2017 - Pay Per Click (PPC), social media and blog strategy and website redesign. Also, I restructured our Google/Bing ad strategy to maximize our spend and decrease the cost per click (CPC).About the company: NexTec Group is a national award-winning business software consulting firm offering ERP, CRM, BI, Cloud, and On-premise solutions to mid-sized businesses.
  • Nextec Group
    Marketing Director | Brand Relaunch, Marketing Team Development
    Nextec Group 2014 - 2020
    Seattle, Wa, Us
    Initially hired as NexTec's Marketing Director to drive awareness and more leads. Within the first year, I launched the updated brand with messaging and positioning, consistent up-to-date look and feel, templates, sales and marketing materials and improved online presence. Campaign responses increased by 24%. Our partners noticed and doubled the amount of marketing development funds given to NexTec.Specialities:- Brand and Marketing Strategy- Positioning and Messaging- Digital / Interactive Marketing Strategy- Team Leadership
  • Slalom Consulting
    Senior Marketing Consultant | Product Launch, Global Communications Strategy
    Slalom Consulting 2008 - 2014
    Seattle, Wa, Us
    Hired in as one of Slalom's first marketing consultants in the group that would grow to be Slalom's premier customer experience team. I launched products, provided strategies for branding, digital marketing, communication, social media, customer experience, and positioning and messaging. Examples of my work include:• Bing - new product launch to SMBs, go-to-market strategy and marketing communications• Xbox - go-to-market product launch strategy• Windows Embedded Devices - global CRM lead management strategy• T-Mobile - product design innovation and project management• Microsoft Windows Live & MSN - international customer profiling, segmentation, and other market research.
  • Bmw Group
    International Marketing Manager | Global Marketing, Branding & Public Relations Strategy
    Bmw Group 2002 - 2007
    Munich, De
    After buying a one-way plane ticket to Germany, I landed a job with BMW to train executives in cross-cultural communication. That project led to a full-time position with BMW Group, Alphabet Fleet Management Services. I provided strategic marketing direction and advice to Alphabet's CEO, product development team, and 15 country offices. I transformed international marketing and public relations strategy, establishing performance and growth benchmarks to facilitate company growth to top 10 position in Europe and the top 3 in Germany.I established, staffed, and directed marketing team and agencies during growth and merger activity. Also, I pioneered a global public relations program that increased awareness and understanding of the company’s brand and value proposition.
  • Ripcord Systems
    Product Manager | Go-To-Market Strategy
    Ripcord Systems 2000 - 2002
    I identified the opportunity to develop this technology start-up’s first product, a wireless version of a top-selling Customer Relationship Management system. I prioritized features through market research, road map, and a Market Requirements Document. I worked with external partners and the development team to launch the product’s first pilot.
  • Microsoft
    International Program Manager – Windowsmedia.Com | New Product Launch
    Microsoft 1997 - 2000
    Redmond, Washington, Us
    The highlight of my tenure was watching with bated breath as Bill Gates demoed the International Guide to Streaming Radio at the launch of Internet Explorer 5.0. It was the first of its kind and praised as one of the best features of IE5. I worked with a team of designers, developers and business development managers to launch the guide and created international versions of WindowsMedica.com. I also developed localization plans and managed the international development team.
  • Microsoft
    Web Producer / Localization Manager – Msn
    Microsoft 1997 - 1998
    Redmond, Washington, Us
    I managed online support and marketing content for The Microsoft Network (MSN). My first day on the job at MSN, I taught myself HTML. The top page received over 750,000 hits per month, and resulted in increased customer satisfaction and significant cost reductions in support. I directed localization for international sites and supervised the international writers.

Catherine Lindner Skills

Strategy Marketing Communications Marketing Strategy Crm Management Product Management Business Development Marketing Strategic Planning Start Ups Marketing Management Strategic Partnerships Public Relations Product Marketing Leadership New Business Development Business Strategy Integrated Marketing Customer Relationship Management Brand Development Digital Marketing International Business Direct Marketing Segmentation Market Planning Go To Market Strategy Mobile Devices German Corporate Identity B2b Social Media Marketing Competitive Analysis Product Launch Analytics Copywriting Website Management Team Building Training English Webmaster Services Corporate Branding Brand Management Brand Implementation Leading Transformational Change Positioning Collaboration Creative Strategy Brand Architecture Customer Insight Strategic Thinking Product Development Process Improvement Project Management Budgets Market Research Advertising Internal Communications E Commerce Budget Management Multilingual Program Management

Catherine Lindner Education Details

  • Thunderbird School Of Global Management
    Thunderbird School Of Global Management
    International Business | Global Marketing
  • Arizona State University
    Arizona State University
    General
  • University Of Wisconsin-Madison
    University Of Wisconsin-Madison
    And Related Programs
  • San Francisco
    San Francisco
    Product Management Pragmatic Marketing

Frequently Asked Questions about Catherine Lindner

What company does Catherine Lindner work for?

Catherine Lindner works for Enlighten Designs

What is Catherine Lindner's role at the current company?

Catherine Lindner's current role is Chief Marketing Officer (CMO).

What is Catherine Lindner's email address?

Catherine Lindner's email address is ca****@****oup.com

What is Catherine Lindner's direct phone number?

Catherine Lindner's direct phone number is +171395*****

What schools did Catherine Lindner attend?

Catherine Lindner attended Thunderbird School Of Global Management, Arizona State University, University Of Wisconsin-Madison, San Francisco.

What are some of Catherine Lindner's interests?

Catherine Lindner has interest in Culture, Great Food And Wine, Hiking, Great Books, Biking, People, Travel.

What skills is Catherine Lindner known for?

Catherine Lindner has skills like Strategy, Marketing Communications, Marketing Strategy, Crm, Management, Product Management, Business Development, Marketing, Strategic Planning, Start Ups, Marketing Management, Strategic Partnerships.

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