Develop and Implement Marketing Strategies: Create tailored marketing plans to boost brand visibility, enhance audience engagement, and drive growth for diverse clients across various industries.Content Creation and Management: Design and produce compelling multimedia content, including graphics, videos, and social media posts, to effectively communicate client brand messages and attract target audiences.Website Design and Optimization: Build and optimize client websites for improved user experience, ensuring responsive design, seamless navigation, and high search engine rankings.Brand Development: Guide clients in establishing strong brand identities through strategic logo design, cohesive visual elements, and consistent brand messaging across all platforms.Analytics and Performance Tracking: Monitor and analyze marketing campaign performance using data-driven insights, providing clients with detailed reports and actionable recommendations for continuous improvement.

As a dedicated Board Member and Managing Director, I championed LGBTQIA+ representation in the arts by overseeing the marketing and operational efforts of Austin Rainbow Theatre. My passion for amplifying queer voices has driven successful fundraising events and community outreach programs, solidifying ART’s role as a vital platform for diverse stories in Austin.

As a Freelance Marketing Consultant, I revitalized Scissor Sisters Hair Salon’s brand by designing compelling marketing materials and implementing targeted social media campaigns. They came to me during the COVID-19 pandemic seeking h My efforts led to a significant boost in client appointments and brand recognition, showcasing my ability to drive business growth through strategic marketing initiatives. Increased brand visibility by 63% during the COVID-19 pandemic through dynamic graphic design.Implemented targeted loyalty programs, improving client retention by 40%.

At Esther’s Follies, I lead the marketing team in developing innovative strategies that enhance brand visibility and audience engagement. I spearheaded successful campaigns that resulted in a 30% increase in ticket sales, leveraging my expertise in content creation, social media management, and public speaking. My creative approach to marketing has solidified Esther’s Follies’ reputation as a premier destination for live entertainment in Austin.

In my role at San Jose Stage Company, I managed all aspects of media and communications, from crafting press releases to coordinating media events. I played a crucial role in expanding the company’s reach and fostering community engagement. My innovative campaigns and strong media relationships contributed to increased ticket sales and heightened public awareness of the company’s productions.

Experience Dec. 2008 ­ May 2009; · Assisted in casting, hiring and contract negotiations · Liaised with and supported the the artistic team · Arranged transportation and housing for out-of-town artists · Procured lighting, scenic, props, sound and other equipment · Maintained open communication between all departments · Archived past production materials · Arranged purchase orders and credit card purchases for production related expenses

· Supported the daily operations of the Marketing/PR department· Assisted in audience development, subscription and single ticket marketing · Set up and maintained social networking sites for the organization (i.e. Twitter, Myspace, Facebook) · Assisted in special event Public Relations