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CEO with a consistent track record of revenue and profit growth in competitive and dynamic industries that operate across multiple channels. Over 20 years of digital operating experience leading transformations at iconic (Nike), mass market (Sears/Kmart), start-up (kozmo.com), and multi-brand portfolio (Provide Commerce) enterprises. Early career experiences in CPG brand management (Nestlè, PepsiCo) and D2C direct marketing (AT&T) served as a valuable foundation for digital leadership.An inspiring leader skilled at solving broad and complex business issues by combining astute strategic insights with a passion for differentiated customer experience. Uniquely experienced in transforming the organization’s culture by inculcating new business model principles while preserving its innate organizational strengths. Board Directorship experience that spans public, private, and non-profit companies, bringing digital transformation and brand management expertise to the boards. Founded C5 Advisory to help start-ups to mid-cap companies find new paths for growth in today’s dynamic marketplace that has been upended by the digital revolution. Co-founded Daasity, a full-service Big Data analytics firm serving the SMB market.
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Co-FounderDaasityCalifornia, United States -
Board DirectorMetagenics Oct 2021 - PresentAliso Viejo, Ca, UsFounded in 1983, Metagenics manufactures and markets nutritional products and solutions globally that are recommended by healthcare professionals to help people live happier, healthier lives. Metagenics empowers healthcare practitioners to integrate nutrition into everyday healthcare for their patients. By using the brand’s clinically-proven, transparent, and responsible nutrition products, the practitioners it serves are equipped to improve their patients’ lives every day. -
Board DirectorKirkland'S Mar 2018 - PresentBrentwood, Tn, UsKirkland's, Inc. (NASDAQ: KIRK) founded in 1966 is a specialty retailer of home decor . Although originally focused in the Southeast, the Company has grown beyond that region and currently operates 418 stores in 36 states as well as an e-Commerce enabled website, www.kirklands.com. The Company's stores present a broad selection of distinctive merchandise noted for their southern charm. A member of the Board of Directors and serve on the Audit and Compensation Committees. -
Board DirectorImplus Nov 2016 - PresentDurham, Nc, UsImplus® is an innovative manufacturer of over a dozen brands in the $1 billion fitness, footwear and recreational accessory marketplaces. Consumer segmented brands, including Airplus, Harbinger, Balega, TriggerPoint, RocTape, Yaktrax, Perfect Fitness, and Sof Sole compete in practically every apparel category worldwide. A member of the Board of Directors and serve on the Audit Committee. -
Board DirectorMilani Cosmetics Jun 2018 - PresentCulver City, California, UsMilani Cosmetics, founded in 1987 and based in Los Angeles, is the fastest growing mass beauty brand in the country. Milani customers are young and truly multi-cultural who favor the brand’s reputation for products that perform at the highest level on all skin tones. Unlike other mass competitors, Milani products are made in the U.S. and Italy to consistently deliver premium level product quality but at mass prices. Milani was acquired by Gryphon Investors in June 2018. -
Co-FounderDaasity Oct 2017 - PresentSan Diego, California, UsThe digital revolution has exponentially increased both the quantity of and the access to ‘everything data’ making Big Data a strategic imperative for businesses. The benefits of harnessing data, however, have been mostly relegated to Fortune 500 corporations with the resources to invest in this capability.Daasity seeks to change this. We are a SaaS based data analytics company offering small to mid-sized companies comprehensive data analytics capability with our proprietary, cost-effective platform. Daasity integrates and transforms mission critical but disparate data into a uniformed data set enabling companies to perform analysis easier and faster. -
Executive-In-Residence & MentorEvonexus Apr 2016 - PresentSan Diego, California, UsEvoNexus is a premier non-profit technology incubator and hub for Southern California’s startup community designed to accelerate the growth and success of entrepreneurial companies. As a member of the Cabinet, I help evaluate the progress of portfolio companies and recommend corrective actions when necessary. As a member of the Selection Committee, participate in the annual enrollment process that includes reviewing the applications, creating a ‘short list’ of companies, interviewing the founders, and selecting the finalists for the admission vote by the committee. EvoNexus admits less than 10% of applicants. -
Advisory Board DirectorPass The Honey Oct 2019 - PresentCardiff-By-The-Sea, Ca, UsPass the Honey is a convenient, single-serve, healthy honeycomb snack. This simple ancient superfood is filled with energy, antioxidants, and nutrients for health-conscious consumers seeking integrity and vitality. The company has an inspiring mission -to co-create with bees and beekeepers to evolve apiary practices and ecological diversity beyond what’s perceived possible. -
FounderC5 Advisory Aug 2017 - PresentC5 is a management advisory firm focused on helping start-ups to mid-cap companies find new paths for growth in today’s dynamic marketplace that has been upended by the digital revolution. Unlike a consultancy, we work on a personal, one-to-one engagement with C-suite leaders by offering focused, practical, and insightful advice. We interact with our clients as an adviser, a coach, or a mentor. C5 refers to the advisory framework we use that consists of five focal themes: Crux, Clarity, Convergence, Conviction, and Curiosity. -
Executive Advisory Board MemberGryphon Investors 2009 - PresentSan Francisco, California, UsBased in San Francisco, Gryphon Investors is a leading private equity firm focused on growing and enhancing mid-market companies in partnership with management. The firm has managed over $5 billion of equity investments and capital since 1997. Gryphon targets making equity investments of $100 million to $300 million in portfolio companies with sales ranging from approximately $100 million to $500 million. Gryphon prioritizes investment opportunities where it can form strong partnerships with owners and executives to build leading companies, utilizing Gryphon’s capital, specialized professional resources, and operational expertise. -
Board DirectorZenni Optical Feb 2021 - Apr 2021Novato, Ca, UsZenni Optical pioneered the online eyewear industry in 2003 with a mission to make prescription eyewear affordable and accessible to everyone. Based in Marin County, California, Zenni offers men, women, and children the freedom to express their personal style and individuality through high-quality prescription and protective eyewear curated with a sense of fashion and an incredible selection. With over 33 million frames sold worldwide, a pair of Zennis is owned in every country across the globe. Shoppers can purchase a complete pair of prescription eyewear for as low as $7.00 on Zennioptical.com. -
Board DirectorAurora Health Care Aug 2015 - Apr 2018Milwaukee, Wi, UsAurora Health Care is a $5 billion integrated, not-for-profit, and all-for-people health care provider serving communities throughout eastern Wisconsin and northern Illinois. Merged with Advocate Health Care in April 2018 to form the nation’s tenth largest healthcare system. As a member of the Board of Directors served on the Governance and the Quality Committees. -
Board DirectorXoom Corporation (Nasdaq: Xoom) Apr 2015 - Nov 2015San Francisco, Ca, UsXoom is a leading digital money transfer provider that enables consumers to send money and pay bills for family and friends around the world in a secure, fast, and cost-effective way, using their mobile phone, tablet or computer. During the 12 months ended December 31, 2014, Xoom's more than 1.2 million active customers sent approximately $6.9 billion with Xoom. In November 2015, Paypal acquired Xoom. As a member of the Board of Directors, served on the Compensation and the Nominating/Governance Committees. -
Chief Executive OfficerProvide Commerce Mar 2012 - Feb 2015Chicago, Illinois, UsServed as the CEO of Provide Commerce, a $650 million online retailer of high-quality gifts best known for ProFlowers, Red Envelope, Shari’s Berries, Personal Creations, and Gifts.com. Provide’s entrepreneurial culture valued teamwork, collaboration, continual innovation, and an unwavering commitment to its employees, all of which translated into delighting its customers and converting them into lifetime advocates. Successfully engineered the sale of the company to the FTD Group, Inc. in 2015. -
Vp - Global Digital CommerceNike, Inc 2006 - Mar 2012Beaverton, Or, UsAs General Manager, was responsible for globally Nike’s digital commerce business, including the industry-leading mass customization business, NikeID (aka Nike By You). During my six-year tenure, expanded the geographic footprint to 24 countries, including the U.S., U.K., continental Europe, Japan, and China. -
Vp/Gm - Customer DirectSears Holdings Inc. 2002 - 2006Chicago, Il, UsLed the Sears Holding’s portfolio of e-commerce and specialty catalog businesses: Sears.com, Kmart.com, Craftsman.com, Kenmore.com and ManageMyHome.com with combined revenue that approached $1 billion. -
Svp/Chief Marketing OfficerPrudential Financial Inc. 2000 - 2001Newark, New Jersey, UsAs the CMO for Prudential Financial's e-Buisness unit, was responsible for developing the digital experience strategy that integrated the firms financial product offerings - insurance, brokerage, asset management and financial planning. -
Chief Marketing OfficerKozmo | Online Delivery | Ny, Seattle, San Francisco, La 1999 - 2000Kozmo.com, a start-up, offered revolutionary internet experience being the very first e-commerce retailer with "immediate" delivery service - "Internet to your door in ONE HOUR" delivery of movie DVD, snacks, prepared foods and other c-store merchandise. As the CMO, was responsible for all aspects of customer acquisition and retention for this innovative start up including marketing, CRM and merchandising. -
General Manager - Consumer Communication ServicesAt&T, Inc. 1994 - 1999Dallas, Tx, UsAs the GM, launched a new land-line long distance calling product that became a $500 million business in three years. Held other responsibilities over my five year tenure that included Customer Segment GM, Retention Marketing VP, and Brand Strategy VP. -
Diet Pepsi Brand Strategy DirectorPepsi Cola 1992 - 1994
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Marketing Director - Coffee & TeaNestlé Foods Usa 1989 - 1991Vevey, Ch -
Marketing ManagerTambrands, Inc. 1984 - 1988
Chris L. Shimojima Education Details
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The University Of Chicago Booth School Of BusinessFinance & Marketing -
University Of Colorado BoulderInternational Affairs -
The American School In Japan
Frequently Asked Questions about Chris L. Shimojima
What company does Chris L. Shimojima work for?
Chris L. Shimojima works for Daasity
What is Chris L. Shimojima's role at the current company?
Chris L. Shimojima's current role is Co-Founder.
What is Chris L. Shimojima's email address?
Chris L. Shimojima's email address is ch****@****ory.com
What is Chris L. Shimojima's direct phone number?
Chris L. Shimojima's direct phone number is +185877*****
What schools did Chris L. Shimojima attend?
Chris L. Shimojima attended The University Of Chicago Booth School Of Business, University Of Colorado Boulder, The American School In Japan.
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