Clyde Lee Email and Phone Number
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Digital focused marketing leader with a 15-year career centered on CRM marketing, loyalty and customer acquisition for start-ups and Fortune 500 companies. The pillars of my experience are based on growing consumer audiences, mining data-driven insights and increasing customer lifetime value. Expertise: Digital Marketing Brand Marketing CRM Marketing Customer Segmentation Sales Financial / Analytical Forecasting Planning (Strategic and Media)
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Vice President, Sales And MarketingAstound BroadbandNew York, Ny, Us -
Head Of MarketingWorth Media Group Jan 2021 - PresentNew York, New York, UsClarim Media, comprised of Techonomy, CDX, and Worth, brings together business leaders, entrepreneurs, technologists, investment professionals, and non-profit leaders to explore topics related to innovation, ingenuity, impact, and how business can help accelerate social and economic progress. -
Director Of GrowthAbstract Apr 2019 - Apr 2020San Francisco, California, UsAbstract is design workflow management for modern design teams. Like GitHub, but for designers, Abstract is your team's version-controlled source of truth for design work—bringing all design workflow into a single, unified place for designers, developers, and stakeholders to collaborate and keep work moving forward. Companies like Spotify, Intuit, Zappos, Mailchimp, and thousands of others across 75 countries rely on Abstract to improve their design workflows and increase collaboration. With Abstract, you can version design files, present work, request reviews, collect feedback, and give developers direct access to all specs—all from one place. -
Head Of Marketing, North AmericaHive | Centrica Connected Home Feb 2017 - Jan 2019London, GbThe Hive family of connected products let you control your home from your smartphone, tablet or laptop - anytime, anywhere. We develop clever smart home solutions that are beautiful in their simplicity and design. -
Data StrategistRauxa Dec 2015 - Feb 2017Irvine, California, UsRauxa is an independent agency that uses marketing and technology to drive results for brands.U.S. Offices: New York City, Orange County, San Fransisco, Atlanta, Seattle & Chicago.Responsibilities include driving omni-channel experiences through marketing activation, consumer engagement, and attribution-based performance analytics. -
Director Of MarketingViggle Inc. Sep 2013 - Dec 2015New York, Ny, UsViggle Inc. is an award winning mobile and web-based entertainment marketing platform that incentivizes content consumption through a patented rewards system. Media companies, brands, and consumers access the platform across Viggle Inc. entertainment properties including Viggle App, Wetpaint.com, NextGuide, Viggle Store, and Choose Digital, where we connect consumers across an increasingly fragmented entertainment landscape. For more information visit: Viggle.com or @Viggle. U.S. officesNew York City, San Francisco, Miami, Seattle, Los Angeles, Chicago.Responsibilities include developing and executing a well-defined marketing strategy to drive customer engagement, retention and cross-platform user acquisition using traditional, digital, social and loyalty programs. -
Marketing & Strategy ManagerSirius Xm Radio Inc. May 2011 - Sep 2013New York, Ny, UsResponsible for defining, developing and implementing integrated cross-channel customer experience strategies, through marketing programs and Customer service treatments which leverage Customer behavioral and attitudinal insights targeting specific consumer segments. Results improve customer satisfaction, retention and loyalty most vulnerable segments. Duties include customer retention improvements and resolution of CRM issues related to assessing how the sales, marketing and service entities work together with Operations and IT. -
Consumer Insights, Planning And ResearchPernod Ricard Jun 2010 - Nov 2010Paris, Ile-De-France, FrResponsible for qualitative and quantitative research that included surveys, focus groups and online research using tools like Survey Monkey, Mintel and Datamonitor. This led to consumer and brand insight developments on a project basis for Pernod Ricard top 15 brands, including; ABSOLUT, MALIBU, KAHLÚA and SEAGRAMS. Duties included partnerships with ad agency creative and brand teams to develop consumer studies to launch and position existing brands. Key projects included development of internal and external consumer insights from market research data for pre- and post- campaign execution and development. -
Senior Manager Of Sales And Marketing (Director Level Position),Comcast Cable 2003 - May 2010Philadelphia, Pa, UsCT/West – South Area: Market size of 550,000+ and 360,000+ Basic Subscribers – 65.4% market share Responsible for developing and executing sales/marketing plans to ensure maximum sales volume at minimum cost for all lines of business including (but not limited to) Video, High Speed Data, Telephony, and new products Analyze marketing research data, marketing information, advertising, and promotion plans to improve market share of new products Develop objectives, budgets, and forecast for marketing and sales team to grow area cash flow growth 10%+ year over year Plan and maintain a $30MM budget which effects an area that encompasses $800MM in annual revenue Direct and indirect management of sales and marketing staff with 19 employees Sales channel management include: Direct to Consumer, Retails Sales, Small and Medium business, and Internal sales -
Marketing ManagerComcast Cable Jun 2005 - Jan 2007Philadelphia, Pa, UsBaltimore City System: Market size of 309,000+ and 110,000+ Basic Subscribers – 35.5% market shareResponsible for implementing sales channel initiatives to support Baltimore City revenue, unit, and expense goals related to all product lines – Video, High Speed Data, and Telephony services Worked with creative, ad agencies, and media companies to deliver branded mass media messages in the 24th largest U.S. DMA Designed promotional and direct mail programs with network partners – doubling the average customer acceptance rate Presented monthly reviews of $250 MM P&L and budget performance to senior management Launched a cross functional project which required 70% of the products and services to be repositioned Ran area marketing team of 3 personnel -
Marketing CoordinatorComcast Cable Jan 2003 - May 2005Philadelphia, Pa, UsCleveland System: Market size of 126,000+ and 85,000+ Basic subscribers - 67.4% market shareResponsible for implementing growth strategies for basic and digital video products; communicating brand strategy; launching of new products and advance services (High-Definition service, ONDEMAND, Digital Video Recorder (DVR), and Dual Tuner DVR) Forecasted and budgeted subscriber growth to drive positive system cash flow 17% cash flow growth year over year Created system process improvements driving Basic Subscriber growth of 169% and Digital Box growth of 141% Executed full system audit (Tap Audit) – identifying revenue shrinkage of approx. 5% of market size and $2MM in annual revenue Developed sales incentive programs for the direct sales team (10 representatives)
Clyde Lee Skills
Clyde Lee Education Details
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Morehouse CollegeMarketing -
Miami Ad SchoolAccount Planning -
Southern Connecticut State UniversityFinance -
Southern Connecticut State UniversityMaster Of Business Administration - Mba
Frequently Asked Questions about Clyde Lee
What company does Clyde Lee work for?
Clyde Lee works for Astound Broadband
What is Clyde Lee's role at the current company?
Clyde Lee's current role is Vice President, Sales and Marketing.
What is Clyde Lee's email address?
Clyde Lee's email address is cl****@****ail.com
What is Clyde Lee's direct phone number?
Clyde Lee's direct phone number is +173296*****
What schools did Clyde Lee attend?
Clyde Lee attended Morehouse College, Miami Ad School, Southern Connecticut State University, Southern Connecticut State University.
What skills is Clyde Lee known for?
Clyde Lee has skills like Consumer Insights, P&l, Integrated Marketing, Marketing Strategy, Digital Marketing, Brand Development, Social Media, Advertising, Social Media Marketing, Marketing Research, Strategic Planning, Direct Marketing.
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