Christopher Martell Email & Phone Number

United States

Laval, Québec, Ca

Own global strategy, vision and, implementation for all merchandise analytics that account for $13B in revenue, engaging with stakeholders across the organization, spanning from C-Suite to category managers, to ensure support for strategic initiatives.Lead and mentor a team of 60+ managers and analysts across 21 locations that support data-driven merchandising through strategy development and rollout of optimized pricing, promotions, and product assortment to include analytics, operations, stakeholder management, and execution.Direct and oversee high-level strategic and tactical decisions for Data-Driven Merchandising including but not limited to processes, change management, applications, operations, and training to build previously absent capability for Fortune 200 company: support daily actions as project/program manager.Tasked with receiving Tactical Vision for implementation, transitioning that vision into a strategic objective, and guiding those organizations through successful operational execution (achieved 5.0% GM lift across Circle K’s assortment on goal of 3.5% with negligible traffic loss).Serve as liaison between business owners and data science team, effectively speaking both languages to align on support and enhancement development.Lead consultant team through engagement and operational support for merchandising rollout and standardization activities, serving to align their messaging and activities with Circle K culture.Serve as leader of centralized team/function, supporting decentralized organizations that have no vested interest in recommendations.

Us

Phoenix, Arizona, Us

Phoenix, Arizona, Us

• Build strategic pricing as a core competency while expanding organizational capability through coaching, employee development, motivation, teaming, recruiting, and maximizing use of available resources to meet and exceed goals. Ensure team has the appropriate tools and training to evaluate pricing strategies in the context of the brand’s value proposition to drive pricing enhancements based on market opportunities.• Provide fact-based guidance to Buyers in selecting market, value, and relationship pricing strategies/rules in order to drive sales, profit and/or market share. Manage rules and strategies within price optimization system. Utilize pricing database/engine and automation of market-based data to drive competitiveness while maintaining profitability; review results with merchants and collaborate on final price points.• Manage long-range and daily pricing activities for both pre-season planning and in-season execution to merchandising team. Manage pricing calendar to balance workload in over 1,300 stores and improve price execution. Act as final audit of pricing activity to ensure 100% accuracy.• Support development and implementation of price tests to validate category strategies. Provide guidance and expertise on store-level product elasticity as it relates to future price changes. Lead senior, cross-functional teams to implement prioritized strategic initiatives; communicate and influence change across functions and levels throughout the organization.

Phoenix, Arizona, Us

• Partner with merchants to develop and maintain product pricing relationships and establish category pricing strategies.• Analyze and present competitive pricing to merchants to understand our price position and ensure strategic pricing goals are met.• Communicate and plan price changes with price execution team to ensure stores can execute the changes.• Manage and facilitate the timing of pricing changes in conjunction with the rollout of various product tests and category resets.• Present results from Revionics price optimization to merchants and provide analysis and scorecards to measure the success of the optimization. Determine action plans/next steps if the first optimization did not yield the desired results.• Develop business testing through APT Test and Measure software. Analyze, and manage results reporting to senior leaders for all Pricing initiatives.

Phoenix, Arizona, Us

• Work with Buying team to establish space planning and assortment strategies for categoryreleases and resets.• Communicate findings into actionable recommendations to Buyers and Senior Management byinfluencing partners with reliable data and insights.• Conduct ad-hoc analyses by using financial and customer data from internal database, JDA, andNielsen.• Developed store-specific localized brand and assortment clusters based on customer buyingbehavior.

Phoenix, Arizona, Us

Led and managed a fully-functional distribution center of 32 non-exempt associates and 2 exempt associates. Managed a fiscally successful operating budget at over 105% to goal, and inbound and outbound operation surpassed aggressive service goals in an extremely irregular and fluctuating environment; coordinated across multiple corporate departments due to organizational structure of department. Developed analytical methods to best track operational abilities resulting in the #2-ranked fish department in the network for 2013 with only 85% of planned headcount. Supported peers with analytical efforts in order to assist with their respective operations in a successful effort to make distribution center the #1 building in the network for two straight years.

Phoenix, Arizona, Us

Arlington, Virginia, Us

Developed and managed the Fort Carson Intelligence and Language Training Program for over 1,100 intelligence soldiers, consisting of individual and collective training programs to ensure the needs of all unit commanders were met in preparation for short-notice deployments.

Arlington, Virginia, Us

Led and trained 22 personnel to provide analytical intelligence in support of the Division, totaling over 17,425 soldiers, for all of Northern Iraq. Personally selected to serve as Officer in Charge of Special Operations intelligence cell; responsible for supervising five personnel in development of operational strategies for multiple intelligence gathering assets. Ensured operational methodology aligned with the overall Special Forces commander’s intent.

Arlington, Virginia, Us

Led and trained 16-person analytical fusion cell in support of combat operations in Iraq. While serving as advisor to battalion commander on enemy doctrine and capabilities, created and maintained intelligence training plan and operational model for 2 Iraqi partner units in charge of security for 150,000 civilians in Baghdad.

Arlington, Virginia, Us

Led and trained 7-person analytical fusion cell in support of combat operations in Iraq.

Executive Mba

Bachelor Of Arts, Broadcast And Electronic Media