Cynthia Mccahon Email & Phone Number

Bryn Mawr, Pa

Provide consultation on a variety of client needs including driving sales, focused marketing, coaching, and leadership development • Developed Coaching eLearning Modules for all sales leaders in a global specialty pharmaceutical company• Partnered with a cross-functional team to create an organizational Sales Model for a global specialty pharmaceutical company, customized it by disease state and product for 5 business units, and facilitated sessions to prepare the trainers and sales leaders to launch it to their sales organizations• Designed role specific training curricula and 3-year strategic implementation plans for 5 business units in a global specialty pharmaceutical company• Facilitated sales model training for over 100 employees for a multinational pharmaceutical company• Developed unbranded scientific eLearning Modules and branded marketing assets for the world’s largest food and beverage company

Wilmington, Delaware

Delivered leadership and capability development for commercial sales and non-sales employees; Led 300+ workshops for approximately 5000 employees and consistently scored well above benchmark in participant satisfaction surveys over a 5 year period.• Redesigned, managed, and delivered the Leadership Excellence Application Programs for emerging first and second line leaders (High Potential Development Program) - 35% of graduates have received full time promotions since the completion of their training, and countless others have received rotational responsibilities and/or career ladder promotions - Created efficiencies without sacrificing quality by transforming the number of Live Sessions from 4 to 3 and shortening the program length from 18 to 12 months - Led a cross functional team to design a post program behavioral assessment and negated 3rd party vendor efforts saving between $40-200K per year• Designed and delivered Leadership Development courses for commercial employees - Consulted with executive leadership and business directors across sales, marketing, and operations to develop and execute strategic learning and development plans - Facilitated training and coaching sessions for every new District Sales Manager - Led the development of 5 new leadership development assets and the customization of over 20 existing core assets• Designed and delivered Marketing Academy Courses for commercial employees - Evolved 9 Global e-learnings and 7 Instructor Led sessions to meet the needs of the US Business - Led a cross functional team to create 6 new marketing academy learning assets - Designed a new hire training program for new marketers - Facilitated 8 “Live Action Learning” Programs for intact brand teams to help solve a current business issue• Awarded the President’s Model of Excellence as a member of the Commercial Learning Team for delivering a “blended learning strategy”

Wilmington, Delaware

Led the development of promotional materials and programs to pull through brand strategy and meet brand objectives.• Created the Peer to Peer Strategic and Tactical Plan for the franchise in preparation for a product launch• Led the HCP Digital Non-Personal Promotion Efforts for ONGLYZA• Developed branded clinical reprint carriers for the field• Led the development of the Consumer Web MD Microsite and associated advertising• Served as the lead for the Launch Meeting for ONGLYZA• Collaborated with a cross functional team to develop the ONGLYZA Value Card and eVoucher Rx program• Managed the creation of the branded booth and led the overall strategic plan for four congresses • Provided strategic input into training module and manager dialogue development

Wilmington, Delaware

Delivered product training, developed curriculums, and collaborated with brand teams in the development of training and promotional materials in support of over 2000 sales professionals.• Led the Atherosclerosis Training Initiative for the $2B Atherosclerosis Commercial Launch • Led the development and execution of training for 5 brand initiatives • Nominated by Training Leadership to represent the department at the Society of Biotech and Pharmaceutical Trainers Meeting two consecutive years• Nominated by Training Leadership to be a member of the Trainer Pathways Leadership Development Team • Led the Cardiovascular Account Selling expansion training

Allentown, Pennsylvania Area

Achieved sales goals and product formulary placement for products within the cardiovascular, diabetes, antihistamine, and erectile dysfunction markets to five academic medical centers in the Allentown, PA district.

New Jersey

Achieved sales goals for products within the diabetes, cardiovascular, antihistamine, erectile dysfunction, and antidepressant markets to community physicians and hospitals in the Vineland, NJ territory.