Assists marketing for three branches of company: retail store, wholesale, and e-commerce• Create and manage a 6-month marketing calendar, tracking company events and promotions• Manage all social media aspects and used analytics to track progress (Hootsuite, GoogleAnalytics, Wordpress)• Research advertising opportunities and made presentations to upper management• Candy store sales increased 48% in a declining market due to different marketing strategiesincluding Livingsocial, television, radio, social media, and mass email• Establish news segments as a holiday contributor showcasing product and creating a brandimage• Build relations with KCAI showcasing students art in our community gallery