Chandan Mendiratta Email & Phone Number

Bengaluru, Ka, In

India, In

India, In

In

Gurugram, Haryana, In

Led the Brand Marketing Mandate driving brand preference. Responsible for $XM+ budget across TV, social media and research. Responsible for content strategy across all media.2021 Founder's award winner

Gurugram, Haryana, In

Led a sales team of 250+ across 7 countries. Drove the sales GTM strategy for the loyalty program Zomato Gold (now Pro) and Contactless dining (new launch) during the first wave of Covid. The geographies handled included India, Indonesia, Philippines, Australia, New Zealand, UAE and Portugal.

Gurugram, Haryana, In

Launched and Drove India's biggest food distribution drive just when the lockdown was announced in Mar 2020. Drove the distribution and procurement GTM strategy leading to distribution of over 60M+ meals, across 150+ Indian cities within the first 40 days of lockdown

Gurugram, Haryana, In

Led a team of 600+ across 300+ cities, driving sales GTM for restaurant growth. Responsible for region-level growth hacking while driving the market leadership along with efficiency leadership.

Gurugram, Haryana, In

Drove the sales GTM to bring in both inorganic and organic growth through new city launches. Led a team of 550+ taking Zomato's online ordering to 500+ cities in 8 months. Responsible for launches, marketing and growth. Grew the team from scratch, recruited 400+ sales team.2019 Founder's Award winner

Delhi, Delhi, In

• Responsible for accelerating the growth of the Advisor Network. Built a team of 600+ independent advisors spread across the country• Lead a team of 22 directly responsible for business development (onboarding and training), support ecosystem, on-travel support and advisor business scale-up• Launched the GoFro Travel Entrepreneur Program which accelerated the business through the advisor network and made it a scalable (and still profitable) solution for the current industry ecosystem• Influenced stakeholders such as Sales Channels, Operations, Marketing, Content, Product to manage the end to end funnel from traffic to query generation to orders as well as post sales experience including pre-travel and on ground experience• Over the course of the tenure, drove operational efficiency while delivering significant growth by leveraging technology at the sales and operations end. This lead to a significant increase in the conversion ratios and an outstanding decline in the Cost per Transaction

Gurgaon, Haryana, In

• People Management: Managed a team of 10 Business Managers and HR Managers for Marketing, Branding, Talent Acquisition and Training activities across four geographies India, China, Mauritius and Kenya• Client Management: Responsible for handling campus accounts for top engineering and management talent across the country• Branding: Led the Brand Building by creating online content and conducting over 30 workshops in a year positioning the organization for a Day 1 recruitment• Product and Project Management: Conceptualized an online trading competition’ product and Handled Product and Project Management leading to registering 20,000 students across campuses, assisting in Talent Acquisition• Content Creation: Conceptualized and directed a campus film for engaging talent on campuses• Process improvement: Brought down the attrition from 60% to 33% by improving the trader training program

Gurgaon, Haryana, In

Responsible for managing P&L of $1Bn (notional) portfolio of crude oil derivatives on ICE & CME Group trading all major energy markets (Nymex Light Sweet Crude Oil, ICE Brent Crude, ICE Gasoil, ICE WTI, Nymex Natural Gas, Heating Oil, Euro-FX futures).Recognition:1. Awarded among Top 5 Best Performers

Worldwide, Oo

• Knowledge research through primary and secondary resources• Analysis of the data available with value addition and project documentation• Researched, Documented and Presented a study for a client on Energy Efficiency Labels, which are currently being implemented• Did complete Competitor Profiling and Strategy Evaluation for our client’s product on some Key Information Modules like Market Shares, Sales Channel, Sales Methodology, BCG Matrix, Cost Margins and at various levels, Packaging Design Features and USP, Marketing and Ad Campaigns Analysis.

Master Of Business Administration (M.B.A.), Strategy And Marketing

B.Tech, Chemical Engg.