Director Of Digital Marketing
CurrentLucky enough to work at one of the top agencies in the country, building digital marketing strategies for some of the best clients around:- Run digital marketing department for 80+ person digital agency- Responsible for digital marketing strategy creation for retainer clients - Oversee 50+ clients on a monthly retainer basis- Manage digital marketing team of 35+ people - Craft digital marketing strategies to hit monthly lead generation client goals.- Implement best practices in SEO, CRO, PPC, video, email, webinars, and social media- Consult with client sales teams to improve lead management and lead-to-quote ratio- Help grow digital marketing dept from 0 to 40 clients (and 1 to 20 people) over 3 year period- Create process, structure, and technology stack to scale department- Help manage agency partnership programs with vendors (HubSpot, Pardot, Google)- Conduct sales presentations and write proposals/estimates/SOWs