Business Relationship Manager | Community Fellow
Bethlehem, Pennsylvania, Us
• I conducted in-person business retention needs assessment to 60+ business owners in downtown Allentown to understand the greatest challenges that business owners encounter and how recent developments are impacting their business. • I also analyzed 60+ survey responses (via Microsoft Excel), reflecting business owner needs to coordinate business development workshops. • In addition, I served on the Downtown Allentown Business Alliance (DABA) board, acting as the liaison between the business owners and the DABA council members (marketers, developers, financial planners and lawyers), creating an ecosystem of business support. • Lastly, I coordinated a business planning workshop where business owners received skill training sessions on marketing, business planning, and city resources.