Cassandra Harris Email & Phone Number

During my tenure as Senior Global Corporate Communications Manager at Solera, I led an international team in developing and executing comprehensive communication plans that improved brand visibility and engaged diverse audiences across multiple platforms. My role involved a broad range of responsibilities, including creating compelling content, writing speeches, and managing social media. I leveraged my expertise in crafting impactful content and speeches to effectively convey key messages and drive organizational goals, contributing significantly to the success of our leadership.Alongside content development, I played a pivotal role in managing Solera's global social media presence, implementing strategic initiatives that increased online engagement and expanded our digital footprint. My leadership in sales content development ensured our materials aligned with market needs and supported our sales team effectively. Through collaboration with cross-functional teams, I spearheaded projects that streamlined communication processes, improved efficiency, and drove Solera's global communication success. My ability to manage complex projects and lead a diverse team has been instrumental in achieving these results.

At Solera, my role as a Demand Generation Specialist entailed utilizing my expertise in digital marketing and email marketing to boost lead generation and sales growth. My successful creation and implementation of comprehensive marketing campaigns helped increase brand visibility and customer engagement. I specifically targeted potential customers through digital platforms and analytical tools, ensuring our messaging resonated with the right audience, leading to an increase in qualified leads and overall market presence.Apart from my marketing efforts, I was pivotal in coordinating cross-functional initiatives and collaborating with different departments to align marketing strategies with broader business objectives. My skills in analyzing data and generating actionable insights streamlined marketing processes and improved campaign effectiveness. Due to my strong leadership and project management skills, I was able to manage multiple campaigns simultaneously and deliver high-quality results within tight deadlines. My experience at Solera has equipped me with the necessary skills and knowledge to drive demand generation and achieve business growth in any dynamic environment.

Florida, United States

While at Ballistic Media Group, I was a vital communication professional with an extensive portfolio that cut across the health and wellness, e-commerce, and professional services industries. I was responsible for developing and executing comprehensive media plans that span the national and international arena. My primary role involved tailoring advertising and design campaigns that were specifically targeted at meeting the unique needs of our diverse client base. This experience provided me with an in-depth understanding of brand visibility and engagement through the implementation of strategic media initiatives.Apart from my client-centric responsibilities, I worked with several non-profit organizations such as Homes for Our Troops, Second Harvest Food Bank, Basket Brigade, and the Epilepsy Foundation of Northern California. My contributions included offering communication support, event management, soliciting donations, and delivering top-notch graphic design services. My multifaceted role allowed me to hone my skills in creating impactful communication strategies and event management while aligning with the mission and goals of these critical organizations.

Celebration, Florida, United States

As CEO of Professional Marketing Solutions, I have steered a team that delivers outstanding marketing, creative services, public relations, and local marketing management to a diverse client base, including prominent brands such as Dodge, Marriott Vacation Club, Visit Florida, and Paramount Hospitality Management. I have been a key player in leading successful marketing campaigns for various Central Florida hotels, theme parks, resorts, and the Silver Spurs Rodeo, ensuring each initiative aligns with the client's unique goals and market demands.In this capacity, my responsibilities include crafting and executing comprehensive media plans, spearheading outreach efforts, and securing national and international placements. My hands-on approach encompasses developing ad campaigns, supervising creative projects, and ensuring a consistent brand message across all platforms. In addition, I have collaborated with various non-profit organizations such as Osceola Center for the Arts, Second Harvest Food Bank, Big Brothers Big Sisters of Central Florida, and the American Cancer Society (Cattle Barons Ball), offering crucial communication support, event management, donation solicitation, and graphic design services. Throughout my career, I have demonstrated a strong dedication to excellence and an unwavering passion for generating impactful marketing solutions.