Supports communication efforts across campus to uphold the mission and vision of JMU.

Provided public relations and community outreach services for the Greene County School Board, superintendent, school division and staff. Managed and provided strategic leadership for the school division's public affairs, communications initiatives, and marketing efforts.

Managed daily public relations tactics and long-term communication strategy for diverse local, regional and national client base.*Developed targeted, proactive media relations campaigns to generate positive coverage of client initiatives, securing 100+ earned media placements across local and national print, online, and broadcast media channels; provided client spokesperson media coaching and talking points to ensure interview success and message consistency.*Created and managed social media content to bolster legislative advocacy, increase brand awareness and educate consumers and stakeholders.*Drafted op-eds, press releases, media pitches, website and newsletter copy, blogs, position papers, key messages, and social media content.*Earned media communication campaigns recognized with two 2021 Virginia Public Relations Awards (Award of Merit for Media Relations and Award of Excellence for Editorials/Op-ed Columns).

National media relations representative, communications coordinator and spokesperson for a large and diverse federal agency; communicated agency-wide initiatives, policies, and accomplishments to diverse stakeholders, leading a team of 2. *Managed 200+ media inquiries across 5 program accounts; secured positive agency placement in national print and online publications, including The Washington Post, The New York Times, and the Associated Press*Established and nurtured lasting relationships with media representatives across all major news outlets and niche publications*Developed integrated communication plans and news releases to generate positive coverage of internal and external initiatives, including high-visibility events*Managed daily social media presence for enterprise-level accounts: reached 1 million followers; edited and managed internal and external blogs; produced and scripted 30 Web-based workforce programs; analyzed social media metrics to improve strategy and increase engagement*Managed public information activities and national media embeds as a Public Information Officer during the 2017 Hurricane Harvey response in Texas; managed a team of 20+ professional communicators. Awarded the Coast Guard Commendation Medal for outstanding achievement

Subject matter expert and consultant for the entertainment industry in the Coast Guard Motion Picture and Television Office. Acting office chief June-July 2012. *Negotiated and managed 100+ entertainment projects portraying Coast Guard operations, assets, and personnel within movies, scripted television shows, documentaries, and video games*Insured organizational integrity, branding and narrative within television and film productions seen by more than 10 million viewers annually*Budget manager and government purchase card holder; managed $34K*Public Information Officer during the 2010 Deepwater Horizon oil spill; managed a joint information center team of 30+ communicators from federal, state, and local partner agencies. Awarded the Coast Guard Letter of Commendation for outstanding achievement*Vice President of Southern California Chief Warrant Officers Association

Planned and managed regional external affairs, crisis communication, issues management, social media, community relations, and training, leading a team of 4.*Public affairs and media relations subject matter expert and advisor for leadership and 25 field offices*Managed and edited news and imagery releases, feature stories, and social media content to generate positive coverage of agency activities and further its brand *Senior enlisted advisor to leadership; led professional development and employee recognition program for a staff of 15*Budget manager and government purchase card holder; managed $50K*Awarded the Coast Guard Achievement Medal and Special Operations Service Ribbon for superior performance

Provided 24/7 Joint Information Center (JIC) and crisis/risk communication support to incident commanders during major oil spills and hazardous incident responses.*Led Asst. Public Information Officer (APIO) responsibilities during local, state and federal incidents*Trained 300+ PIOs from local, state, and federal agencies and industry across the U.S. in risk communication and JIC management; provided evaluation, control, design, and best practices support for government agency and industry all-hazard exercises*APIO for Media Relations during the federal 2005-2006 Hurricane Katrina response in Louisiana and Alabama. Coordinated 100+ regional and national media engagements with response personnel. Awarded the Coast Guard Achievement Medal and Armed Forces Service Medal for superior performance.