Chelsey Hartman Email & Phone Number

Atlanta, Georgia, United States

• Coordinate with subject matter experts to ensure content complies with web standards and branding requirements• Ensure editorial standards are consistent across the website through proofreading content and identifying issues for SEO• Develop microsites using HTML, CSS, and some JS, to create more flexible web pages when needed• Examine user experience, product specs, and processes for potential improvements. Create test cases when dev work is needed• Troubleshoot issues with authoring system/website, working with engineering and development teams to resolve• Collaborate with stakeholders to determine look and feel of web pages. Suggest ways of achieving desired results while maintaining standards. Create mock-ups where needed• Identify development needs, enhancements, and bug fixes for authoring tools• Participate in timeline discussions, to determine what processes need to happen at specific times, and which teams should be assigned to tasks• Use project management tools (such as Workfront, Basecamp, Microsoft Planner, etc.) to create project and task trackers so team members can easily view work requests, time sensitivity, and assignments• Anticipate special requirements of individual projects, communicate expected bottlenecks, and prioritize projects based on business needs, team availability, website functionality, and customer experience• Help team members pivot when time constraints or functionality/content requests require additional flexibility • Resolve project complications on a case-by-case basis, accounting for client needs, business needs, available resources, and workload• Collaborate with marketing teams to modify behaviors in webpage creation regarding the implementation for new social media and SEO strategies, to increase site click-throughs and subscriber growth• Translate processes for content creation, execution, and quality control into accessible employee training documents

Atlanta, Georgia, United States

Greater Atlanta Area

The function includes, but is not limited to, an independent implementation of the following tasks:• Build eLearning activity pages using Wordpress, D2, HTML, and CSS• Use Sugar CRM and Hubspot to create links between content and reporting tools• Encode and upload videos to website using Zencoder and Akamai• Convert PowerPoint slides to web and PDF forms and then upload to web server• Represent the web production department in project meetings, serving as a technical expert by defining ideas and solutions for content delivery• Ensure compliance with brand standards and guidelines by maintaining a working knowledge of basic editorial rules as outlined by the AMA, in-house editorial team, and in-house design team• Ensure compliance with Medscape SOP• Evaluate and advise on web content, including layout and SEO• Engage in quality assurance testing and UX testing• Produce digital content including webpages, optimized video and graphic assets, forms, surveys, etc

Greater Atlanta Area

Web and marketing specialist with 6 years of experience in website production, SEO, and social media marketing. Involved in the development, testing, and roll-out of new products. Was heavily involved in the planning and implementation of new website and data collection methods. Ensures that the data infrastructure is in place on the website for accurate data collection. Plans, supervises, and coordinates the corporate social media messaging to generate leads. Accomplishments:• Improved user experience when reporting problems by designing and building new forms that were then implemented by the development team• Increased data collection results by developing and implementing new methods in the CRM• Increased user engagement on social media in a way that also allows for outcomes data collection• Made the process of translating pages easier by developing a new document to improve communication between staff and vendors• Helped develop a document to make training new production employees easier and more streamlined• Improved user experience on microsites by redesigning and developing mobile-first templates• Independently learned how to use Adobe Premiere Pro to edit videos and help my team with a quick turn-around productJob duties:• Build landing pages and activity pages• Create projects, products, and events in CRM • Encode videos and upload to website• Ensure compliance with brand standards and guidelines• Evaluate and advise on web content, including layout and SEO• Build Hubspot forms, online surveys, and webinar pages• Manage corporate marketing social media schedule• Manage and engage in the creation of the corporate marketing social media content, working closely with the design team to obtain related graphic and video files• Social media community management• Curating oncology/hematology-related content to share on social media channels

Greater Atlanta Area

• Brainstorming, writing, editing, and photographing new content;• Editing HTML and CSS for customization of web layout; • Formatting content for online publication and SEO; • Hand-picking and supervising guest writers, including offering feedback and enforcing deadlines; • Scheduling and meeting deadlines for the appearance of new content; • Social media and email advertisement

Greater Atlanta Area

Produced web-based content and marketing copy for realtors in the Greater Atlanta Area.

• Brainstorming, writing, editing, and photographing new content;• Editing HTML and CSS for customization of web layout; • Formatting content for online publication and SEO; • Group collaboration for weekly features; • Hand-picking and supervising guest writers, including offering feedback and enforcing deadlines; • Plugin management; • Scheduling and meeting deadlines for the appearance of new content; • Social media and email advertisement

• Adhering to style guides for content and photos; • Formatting content for online publication; • Scheduling and meeting deadlines for monthly features; • Shooting and editing photos; Social media advertisement; • Writing and editing monthly features

• Organizing and administering employee orientation, ensuring understanding of HR policies and safety guidelines; • Preparing and distributing documents (shipping orders, safety, and personnel); • Proofing weekly payroll documents for discrepancies in wages and benefits for over 200 employees;• Receiving, organizing, and dispersing export documents across multiple departments; • Transcribing meetings between HR and union employees

• Editing papers for ESL (English as a Second Language) students;• Tutoring university students in grammar, linguistics, and language courses